Outside Sales Representative

Be the Driving Force Behind Growth at REIC Rentals

Join a fast-growing company where you can bring your startup energy to a stable, well-resourced organization. You'll have the freedom to innovate, the tools to execute, and the support to turn the Hermiston and surrounding areas erritory into a thriving revenue engine.

At REIC Rentals
, we don't just offer solutions - we engineer excellence. As a leader in delivering top-tier rental solutions across Construction, Industrial, Oil & Gas and Event sectors, we're seeking a Outside Sales Representative with experience in the general heavy equipment AND temporary heating and air and/or rental industry PLUS the vision, tenacity, and drive to turn opportunity into impact in the Columbia Basin / Inland Northwest / Eastern Oregon Territory.

REIC Rentals operates as a trusted leader in rental solutions with 55+ locations across North America. We provide high-performance equipment and expert support to meet the most demanding challenges. Looking ahead, we are committed to expanding our reach, enhancing our technology, and continuously innovating to deliver even more efficient, sustainable, and customized solutions. Our goal is to set new industry standards, ensuring our customers always have the best tools, expertise, and service-wherever and whenever they need it.

In this individual contributor role covering the large Columbia Basin / Inland Northwest / Eastern Oregon Territory for our Hermiston location, you'll be at the forefront of our strategic growth, cultivating meaningful partnerships, expanding our customer base, and shaping the future of our general heavy equipment and temporary heating & air and rentals business.

You'll work alongside passionate professionals in sales, marketing, and product development to bring bold ideas to life - all while keeping the customer at the center of everything we do.

• Identify & Engage: Scout and pursue new project opportunities through research, outreach, conferences, and digital platforms.
• Build Partnerships: Forge lasting relationships with potential and existing clients to unlock long‑term value.
• Drive Strategy: Design and execute business development initiatives aligned with our growth goals.
• Lead Negotiations: Craft compelling pricing proposals and contracts, and support executive teams during deal negotiations.
• Analyze & Optimize: Collaborate with finance and operations teams to monitor project performance and continuously improve outcomes.
• Support Marketing: Coordinate promotional efforts to amplify product visibility and customer engagement.
• Represent REIC: Attend trade shows and industry events to keep a pulse on market trends and build brand presence.
• Enable Sales: Partner with internal teams to deliver product demos, customer training, and smooth onboarding experiences.

Our best Outside Sales Reps are builders and connectors - the kind of people who take ownership of their territory, create opportunities, and turn customers into long‑term partners.

You’ll thrive in this role if you have:

• Hunter's mindset: passionate about growing new business and expanding existing accounts.
• Customer‑first approach: understanding jobsite needs and providing real solutions.
• Strong negotiation, communication, and business acumen: to drive profitable growth.
• Persistence and follow‑through: you stay organized, close the loop, and make things happen.
• Team‑player attitude: collaborating with inside sales and operations to deliver results.
• Solid equipment, oil & gas and construction industry knowledge: and a curiosity to keep learning.
• Commitment to safety, integrity, and excellence: in every interaction.

• 5‑10 yrs + Proven success in sales or business development roles, with a focus on strategic growth and customer engagement in the equipment rental or related industries (industrial manufacturing, oil & gas, construction, etc.).
• Ability to travel in a company vehicle around the Columbia Basin / Inland Northwest / Eastern Oregon areas.
• Excellent communication, negotiation, and interpersonal skills.
• Strong analytical abilities with experience in forecasting, pricing, and financial modeling.
• P…