Senior Business Analyst Retail Solutions

Senior Business Analyst Retail Solutions

Note:

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Depending on your location and the specific role you apply for, additional disclosures about our use of AI in recruitment may be provided to you separately.

The Senior Business Analyst
- Retail Solutions sits at the intersection of HSY's field sales organization, commercial technology, and vendor partners. This role is the connective tissue between what the field needs and what gets built, translating retail execution priorities into functional requirements, evaluating vendor solutions, and ensuring that new capabilities integrate effectively with Salesforce as HSY's core field platform and other business-growth tools. The immediate focus is supporting the design and delivery of field execution capabilities enabling teams to be more productive and purposeful as they grow sales and bring delicious Hershey's products to market.

• Define and elicit requirements, analysis, new solution architecture and documentation that shapes how field representatives execute in store.
• Develop comprehensive project plans outlining key activities, deliverables, and timelines.

• Collaborate with business and other technology stakeholders (internal, third-party contractors, external vendors).
• Facilitate communication between business units and IT teams to ensure alignment and successful project implementation, outcomes and value measurement.

• Design and implement technology solutions that address business challenges.
• Ensure solutions are scalable, efficient, and aligned with organizational goals.

• Technical requirements and user interactions / user stories
• Prioritized backlogs
• Solution outcomes
• Positive and negative operational cases
• Quality testing actions
• Sprint plans

• Conduct detailed data analysis to identify trends, opportunities, and areas for improvement.
• Create and present reports to senior management, providing actionable insights to support decision-making.

• Assist in managing project timelines and resources, guiding priorities and implementation tradeoffs when appropriate.
• Ensure projects / sprints are delivered on time, within scope, and meet quality standards.

• Serve as the business advocate by participating in sprint reviews, leading integration and user acceptance testing, and ensuring delivered capabilities meet field execution requirements.

• Partner with field leadership to support field adoption of new capabilities including training inputs, feedback collection, and continuous improvement loops.

• Analyze and simplify complex issues, finding root causes and hidden problems.
• Think holistically and understand the broader implications of introducing changes to a landscape of interconnected, intelligent systems and remote user impacts.

• Identify root causes of business issues and develop innovative solutions.
• Think critically and creatively to overcome challenges and drive continuous improvement.

• Excellent verbal and written communication skills to effectively convey technical information to…