Content Strategist & Writer, Digital Marketing

Content Strategist & Writer, Digital Marketing A role written with History majors in mind Highland Park, Illinois | Full-Time | On Site Only

Since 1999,  has helped more than 26 million students find money for college. We operate one of the internet’s largest scholarship search platforms, using content, data, and technology to make scholarship search moreunderstandable, useful, and efficient for students and families.

History majors: if you enjoy following a trail of evidence, sorting reliable information from noise, and explaining why details matter, this may be your kind of job.

As a Content Strategist & Writer, Digital Marketing, you will research and create student-facing web and emailcontent, review scholarship information for accuracy, and support targeted marketing campaigns. Your work will help astudent understand an opportunity, help a campaign reach the right audience, and help our team keep the underlyinginformation accurate and current.

We value actual intelligence first: your ability to assess sources, understand context, write clearly, and catch whatothers miss. AI tools may help organize information, compare drafts, identify items for review, or check grammar and clarity. They do not replace careful research, fact-checking, editorial judgment, or accountability for the finalwork.

• Create, update, and edit website pages, targeted email campaigns, and selected social content for students,parents, educators, and scholarship providers.
• Research scholarship-related topics and translate source material into clear, useful, student-friendly content.
• Use audience awareness and basic SEO practices—clear headings, focused keywords, and logical page structure—tohelp users find and understand content.
• Support email, digital, and postal campaigns from brief to deployment: draft and review content, check layouts,complete QA, and manage send schedules.
• Review scholarship submissions and listings for accuracy, completeness, eligibility requirements, deadlines, awardamounts, and understandable descriptions.
• Monitor campaign measures such as opens, clicks, and conversions; turn findings into concise observations and practical next steps.
• Use research tools, email platforms, spreadsheets, dashboards, CMS tools, and AI tools to work efficiently;independently verify facts and apply human editorial judgment before content, data, or recommendations are publishedor implemented.
• Keep campaign, client, vendor, purchase order, insertion order, and billing records organized; identify and document better processes.

• Bachelor’s degree from an accredited college or university;
  History majors are especially encouraged to apply.
• Relevant experience through employment, internships, campus organizations, research, publications, or comparablework is preferred. Exceptional recent graduates are encouraged to apply.
• Strong research and source-analysis skills: you can verify facts, reconcile conflicting information, and recognizewhen something needs another look.
• Clear writing, editing, proofreading, and communication skills; you can make complex material concise withoutmaking it vague.
• Critical thinking, sound judgment, and the ability to distinguish strong evidence from assumptions or incomplete information.
• Attention to detail and a practical project-management approach to multiple deadlines.
• Comfort learning digital tools, including email platforms, spreadsheets, CMS tools, dashboards, basic marketing analytics, and AI tools used as a support—not a substitute for source analysis, accuracy, or editorialresponsibility.

• Hands-on experience applying research, source analysis, narrative, and context to a large student-facing platform.
• Practical skills in…