Associate Director - Revenue Growth Management, Beauty & Wellbeing

ABOUT UNILEVER

With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance.

At the heart of what we do is our people - we believe that when our people work with purpose, we will create a better business and a better world.

We are seeking a strategic, results-oriented Associate Director, Revenue Growth Management to lead revenue growth across our Core 5 Beauty & Wellbeing brands in the US. This role serves as the central hub for leading the 5 levers of revenue growth
1) pricing,
2) price/pack / portfolio transformation,
3) Mix Management
4) Promo Spend and
5) Trade Terms Optimization. You will direct dock with our Marketing and CS&P teams - driving competitive growth and unlocking new opportunities and will be responsible for monitoring, analyzing and making recommendations across the levers to support the Business Unit (BU) Strategy Growth Framework and Commercial Strategy.

The ideal candidate combines analytical rigor with strong cross‑functional leadership and communication skills. You will be expected to understand and articulate industry insights, business results & investment needs. Strong leadership, communication and influence skills are a must in this high exposure role.

The role will deliver best‑in‑class Category growth and development and deliver a sharp promo and pricing plan.

You’ll be part of the newly formed Business Performance Team (BPT), reporting to the Senior Director, Head of Business Performance. The BPT also oversees Marketing Performance and Sales & Operations Planning (S&OP) with a shared mission to fuel sustainable growth.

Accelerating the RGM thinking across the Beauty & Wellbeing BU to:

• Accelerate business growth by truly embedding RGM thinking into the organization
• Drive continued & tangible impact in our P&L
• Accelerate capabilities development
• Help crafting necessary work to define growth roadmap, core Pack & Price Architecture (PPA).
• Elevating RGM KPIS and Rhythm into the BU Performance Management agenda & Customer Business Development teams to land consistent execution.

RGM (Revenue Growth Management) is a systematic approach to growing revenue through strategic pricing, price‑pack architecture, mix management, promotions and trade terms structure. RGM has been identified as one of our core strategic growth enablers. As an RGM Associate Manager you are responsible for creating growth strategies for Unilever through portfolio optimization, pricing, active mix management, promo and trade spend excellence.

• Conduct in‑depth portfolio assessments to set brand objectives, identify price realization gaps, economic drivers, highlight white spaces and ensure price‑pack execution to support the brand and portfolio strategy
• Develop 3 years occasions led PPA (destination portfolio) that feeds into 12Q growth planning for the Business Unit, as well as clear direction into renovation plan needs for key categories
• Validate Category SPI guidance & destination for key Brands, along with SPI compliance & focus needed
• Run pricing models to provide recommendations on optimal price points across the portfolio and monitor competitive pricing activity and impact
• Optimize channel‑customer / pack mix and identify design for channel packs to accelerate profitable growth for Unilever and customers
• Evaluate consumer promotions strategies including alignment with brand objectives, promotions responsiveness as well as ROI profile. Recommend an optimal promotion strategy
• Evaluate customer trade terms structure and propose improvements to ensure alignment with portfolio strategy and act as an enabler for the market execution of the RGM program
• Identify growth opportunities through in‑depth analysis, using tools, frameworks and methodologies developed for this program
• Develop methodologies in order to…