Digital Marketing Specialist
Listed on 2025-12-09
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IT/Tech
Digital Marketing, SEO
Empowered Staffing is partnered with a top digital marketing agency recognized as one of the most respected and long-standing in the industry. Our client specializes in paid search, paid social, Amazon advertising, SEO, and is expanding into website performance. They help clients grow their businesses through data-driven, expertly managed digital campaigns that deliver measurable results.
About the RoleOur client is seeking a Digital Marketing Specialist (Paid Search focus) who is eager to make an impact in a fast-paced, collaborative environment. You’ll manage and optimize paid search campaigns across multiple client accounts, working alongside experienced digital marketers to deliver outstanding results. This role is ideal for someone with a strong foundation in Google Ads, a sharp analytical mindset, and a desire to grow within a supportive, high-performing agency environment.
Key Responsibilities- Plan, execute, monitor, and optimize paid search campaigns across Google Ads and related platforms.
- Conduct keyword research, audience targeting, and A/B testing to improve campaign performance and ROI.
- Analyze campaign data to identify trends and develop actionable insights.
- Collaborate with Account Managers to prioritize deliverables and ensure client goals are met.
- Identify opportunities to enhance efficiency through automation or AI-based tools.
- Stay up to date on industry trends, new platform features, and emerging technologies in digital marketing and AI.
- Bachelor’s degree in Marketing, Business, or a related field.
- 1–3 years of paid search (PPC/SEM) experience — agency or in-house.
- Solid understanding of PPC fundamentals including bidding, keyword strategy, and analytics.
- Google Ads Certification preferred.
- Strong analytical and problem-solving skills with attention to detail.
- Self-motivated, proactive, and eager to grow.
Entry level
Employment TypeFull-time
Job FunctionMarketing, Research, and Advertising
IndustriesMarketing Services
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Medical insurance
Vision insurance
401(k)
Paid maternity leave
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