Sr. Account Manager - CRM

Join a National Top Workplace

Named a Top Workplace in the USA and Top Remote Workplace, Kobie is where the best minds in loyalty come together, driven by passion and innovation. We’re always looking for talented individuals who are ready to join a collaborative, growth-focused culture. As a partner to some of the world’s most recognized brands, we are leaders in loyalty, helping brands build lasting emotional connections with their consumers.

While our headquarters are nestled in sunny St. Petersburg, Florida, Kobie embraces a flexible work environment, offering teammates the freedom to work remotely. We understand the importance of work-life balance and support our team with:

• Flexible Time Off to recharge when needed
• Nine Company-Wide Holidays
• A diverse suite of benefits prioritizing your growth, development, and personal well-being

Discover more about our perks and benefits here.

Kobie is a values-led organization where we believe that everyone is a leader, regardless of their position or role.

As a remote-first organization headquartered in St. Petersburg, Florida, Kobie values meaningful in-person connection and collaboration that strengthens our teams, supports our clients, and enhances our culture. While travel requirements vary by role, periodic travel may be required to support business objectives, team collaboration, customer engagements, training, and company events. Candidates should be able and willing to travel as needed to fulfill the responsibilities of the role.

As a Senior Account Manager, you will lead day-to-day CRM program delivery for one of Kobie’s largest enterprise clients. You will partner closely with Strategy, Decision Sciences, Creative, Development, QA, and Marketing Operations to bring sophisticated lifecycle marketing campaigns to life. Success in this role requires strong client leadership, cross-functional collaboration, operational excellence, and technical curiosity.

• Serve as the primary day-to-day client partner and overall delivery lead, building trusted relationships through proactive communication and exceptional service.
• Lead the planning, coordination, and successful end-to-end delivery of complex CRM initiatives across Strategy, Decision Sciences, Development, Creative, QA, and Marketing Operations, removing obstacles, resolving cross-functional dependencies, and ensuring commitments are met with quality and delivered on time.
• Own the CRM delivery roadmap, balancing strategic priorities, marketing calendars, technical dependencies, and evolving business needs.
• Partner with Strategy and Decision Sciences to translate customer insights into CRM campaigns, lifecycle journeys, personalization strategies, and optimization opportunities.
• Develop a deep understanding of the client’s business, customer lifecycle, and marketing objectives to provide thoughtful recommendations that drive measurable business outcomes.
• Collaborate with Development, Marketing Operations, and adjacent teams supporting Loyalty and Gamification to deliver a seamless, connected customer experience across programs.
• Monitor campaign health and email performance using key performance indicators (KPIs), escalating issues and coordinating cross-functional teams to maintain successful campaign execution.
• Support the development of strategic briefs and establish and maintain clear documentation of business rules, operational processes, and program requirements to ensure consistent execution, cross-functional alignment, and knowledge sharing across teams.
• Champion a test-and-learn culture by identifying, prioritizing, and coordinating testing and optimization opportunities across CRM programs.
• Prepare and facilitate client meetings, including agendas, status updates, executive presentations, Executive Business Reviews (EBRs), and roadmap discussions.
• Manage client requests, priorities, scope changes, and issue resolution by coordinating with internal teams and maintaining clear communication on progress, risks, and timelines.
• Proactively identify project risks, dependencies, and delivery challenges,…