Account Executive, SMB Holmdel, NJ

Central Reach is a leading provider of autism and IDD care software for Applied Behavior Analysis (ABA), multidisciplinary therapy, and special education. Trusted by more than 200,000 users, we enable therapy providers, educators, and employers to scale the way they deliver ABA and related therapies with innovative technology, market‑leading industry expertise, and world‑class customer satisfaction.

As a Small Business Account Executive at Central Reach, you’ll play a pivotal role in accelerating revenue growth by acquiring and expanding relationships with small business customers in the Autism and IDD care space. This is a high‑impact, quota‑carrying role suited for a consultative seller who thrives in fast‑paced, mission‑driven environments. The Small Business AE will identify, qualify, and close high‑value deals, partnering with internal stakeholders across Marketing, Product, Customer Success, and Sales Engineering to ensure customer success and long‑term retention.

• New Business Acquisition - Identify, engage, and close net‑new small business accounts within the ABA, therapy, or special education markets.
• Account Expansion - Expand existing small business relationships by cross‑selling additional platform modules and services aligned with client needs.
• Consultative Selling - Understand customer workflows, challenges, and goals to recommend tailored Central Reach solutions that drive measurable outcomes.
• Pipeline Management - Build and maintain a robust sales pipeline using Salesforce and other tools to track progress, forecast revenue, and meet/exceed monthly targets.
• Stakeholder Alignment - Navigate decision‑making hierarchies involving clinical, operational, and executive stakeholders to build consensus and close deals.
• Collaboration - Partner with Solutions Consultants, Implementation, Product, and Customer Success teams to deliver seamless handoffs and long‑term value.
• Market Intelligence - Stay informed about competitive landscape, regulatory changes, and industry trends that impact buyer behavior.

• 3+ years of experience in B2B SaaS sales, preferably in healthcare, healthtech, or edtech, or relevant clinical/therapy practice experience.
• Proven track record of consistently exceeding quota in a consultative sales role.
• Deep understanding of value‑based selling and enterprise sales methodologies (e.g., GAP, MEDDICC, Challenger, Sandler).
• Experience selling to clinical, operational, and C‑suite personas.
• Strong communication, negotiation, and presentation skills with the ability to influence executive‑level decision makers.
• Proficiency in Salesforce, Linked In Sales Navigator, and modern sales engagement platforms.
• BA/BS preferred; MBA or relevant certifications a plus.

#LI-Hybrid

Base Salary Range

$70,000 - $80,000 USD

Backed by Roper Technologies, Inc. (Nasdaq: ROP), and led by award‑winning CEO Chris Sullens, Central Reach is entering an exciting phase of growth, innovation, and scale.

Recognized as one of the best places to work over 10 times by organizations such as Inc, Built In, and NJBIZ, our culture is centered around impact, inclusion, and flexibility. As a hybrid company with collaborative offices in Ft. Lauderdale, FL;
Holmdel, NJ; and Verona, Italy, we foster a workplace where top talent can thrive and make a real difference in the lives of those we serve.

We offer competitive compensation, comprehensive health benefits, generous PTO, 401(k) matching, and paid parental leave to our full‑time employees. Our team members also enjoy hybrid work schedules, career development support, wellness programs, and opportunities to give back through CR Cares™, our community engagement initiative.

As set forth in Central Reach’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

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