Assistant Project Manager - Traffic

Type:
Full Time

Posted Date:

Pay Range: 60000.00 - 65000.00 USD per year

Payrate: $60-65k

The Traffic function is part of the Program & Project Management unit within the Creative Operations organization, a critical part of Brand Marketing and the In‑House Creative Agency. The role demands experience with advertising agency ad trafficking process, high‑level project organization and management, data input, attention to detail, partner relations and communication, risk management and productivity in a fast‑paced environment.

Ad trafficking involves coordinating, substantiating, coding, reviewing and optimizing campaign tactics so they’re ready to launch in‑market, ensuring they run as efficiently and effectively as possible. The Traffic Project Manager (PM) participates in the creative development process from the start of integration and creation through delivery and measurement of all tactics. Collaborating with Brand Marketers, Media Managers, Creative and other Project Managers, the Traffic PM ensures campaign details are entered into the trafficking systems, trafficking instructions (matrices/coding/tagging) are created, reviewed and executed accordingly, risk is mitigated, and creative is reviewed by all appropriate partners, including compliance, before files are finalized, placed, published, delivered or optimized.

• Support of plan for delivery of campaign tactics, working with Lead or Senior Traffic PM
• Execute trafficking matrices, digital tactic nomenclature and tracking, DID updates, coding and substantiation
• Execute email and direct mail execution (Campaign Planning), print production details and data entry leveraging Aprimo
• Support legal compliance (Adtrax) submissions and reviews
• Support partner review process (Military Affairs, DEI, LoB Cords)
• Execute to ensure zero campaign delivery risk
• Manage landing page publishing reviews and optimization requests, as needed on work assignments
• Secure network clearance and compose traffic instructions and ISCI coding for TV commercial delivery to television stations, as needed on work assignment
• Traffic project management for all campaign tactics/channels including TV, video, social, digital, direct mail, email, print, radio, and other sponsor ships/events/on‑base marketing materials, as needed on work assignment
• Prepare and maintain media trafficking status reports, traffic meeting recaps, specs trackers, media/creative traffic inputs using multiple agency platforms, and communicate with partners regarding traffic progress
• Help to create and maintain relationships with various teams, departments and stakeholders
• Perform other duties as assigned

• Exceptional attention to detail, organization and multi‑tasking skills
• Exceptional self‑motivation and self‑starter mindset with a strong sense of urgency
• Strong problem‑solving skills
• Demonstrated strong written and verbal communication skills
• Ability to interface effectively with a variety of people to establish productive, ongoing relationships
• Displays a positive and proactive attitude
• Actively listens to others, collaborates and acts independently upon gaining information
• Ability to maintain high level of professionalism and confidentiality
• Proficiency with MS Office; specifically, able to create forms, tables, charts and formulas

• B.A. or B.S. in Advertising, Communications, Marketing, Business or related field required
• 4+ years project management experience
• 1+ years advertising traffic or advertising execution/placement/delivery experience
• Intermediate to senior level experience working with workflow technology tools that facilitate project management e.g. Asana, Aprimo, Workfront, Clarevine, UNICA

Team People, a division of System One, is an organization dedicated to providing superior customer service. Outstanding customer service encompasses everything from performing the technical, creative and operational aspects of our jobs to the best of our ability, to going the extra mile to assist our customers and colleagues in any way. Team People not only serves as a valued partner for our clients, but we offer eligible employees health…