Territory Manager

ABOUT US:

Founded in 1987 in the heart of downtown Hood River, Oregon, Full Sail Brewing Company was an early pioneer in the craft brewing movement. With more than 35 years of brewing and beverage manufacturing experience, we have earned over 300 awards and accolades, including more than 200 gold medals.

Our commitment to quality and innovation has enabled us to stay ahead of the curve and lead the way in the ever-evolving beverage industry.

Today, we're investing in the future of both the Full Sail and Session brands through refreshed branding, innovative new products, and continued market expansion. As one of the Pacific Northwest's most respected independent breweries, we're building on our legacy while creating exciting opportunities for the next chapter of our brands and for the people who help bring them to market.

POSITION SUMMARY:

The Territory Manager (TM) is responsible for driving retail execution and sales growth for the Full Sail Brewing Company and Session brands within key Oregon markets, with a primary focus on the Greater Portland area. This is a hands-on, account-level role centered on securing new placements, increasing velocity at existing accounts, and elevating brand presence through superior in-store execution.

A core priority of this role is building and nurturing strong relationships with our distributor partners (District Managers and Reps), leveraging those relationships to expand market reach, surface market insights, and drive new placements and increased velocity. The TM will also engage directly with consumers by leading key beer sampling, events, and festivals.

This role joins Full Sail and Session at an exciting moment of growth and reinvestment. We are launching new line extensions — including Session West Coast and a Japanese Rice Lager — alongside refreshed branding and are positioning for the next wave of rollouts across both brands. Backed by 40 years of stability as a leading regional brewery known for quality and competitive pricing, this position offers a high ceiling for growth and impact.

DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.

Retail Execution:

Secure new product placements within assigned accounts.

Drive increased velocity at current placements.

Increase display activity rove shelf positioning and presence.

Execute promotional programming in line with brand standards.

Install POS materials at key accounts to drive velocity.

Represent the company in a unique, enthusiastic, and respectful manner with distributors, accounts, and customers.

Conduct regular account visits to assess product availability, merchandising execution, and promotional compliance.

Act as a primary point of contact for retailers, providing excellent customer service and addressing inquiries or concerns.

Chain & Key Account Management:

Manage chain account relationships at the account (store) level — corporate-level chain relationships are owned by the Senior Sales Manager.

Develop strategic relationships with key store managers and buyers to drive account-level sales growth.

Partner with the Senior Sales Manager to support and track chain account activity and performance across the region.

Work with Marketing to develop educational materials and presentations for distributors, customers, and accounts.

Supply distributors and accounts with marketing materials, ensuring proper promotional execution.

Distributor Partnerships:

Build and develop relationships with distributor partners (District Managers, Reps) as a top priority of the role.

Leverage distributor relationships to increase market reach, surface market insights, secure new placements, and grow velocity.

Events & Brand Building:

Identify and lead key beer events and beer festivals to connect directly with consumers and drive brand awareness.

Performance Tracking & Data Analysis:

Track, analyze, and report sales performance against established benchmarks and KPIs, identifying gaps and opportunities.

Analyze sales data to identify account opportunities and drive growth.

Maintain and update the account database for the assigned territory, including prospective accounts and contact lists.

Maintain a weekly…