Search Engine Optimization; SEO Specialist at NorthWing Digital Hopkins, MN

Search Engine Optimization (SEO) Specialist job at North Wing Digital. Hopkins, MN.

North Wing Digital is a dynamic and innovative digital marketing agency dedicated to helping others succeed. We are seeking a motivated Search Engine Optimization (SEO) Specialist to join our growing team. This role offers a great opportunity for someone looking to start their career in digital marketing, gain valuable experience, and grow in a fast-paced environment. At North Wing Digital, our mission is simple:
We Help Others Succeed. In order to accomplish this mission, we live by the following core values:

• Be Curious
• G.S.D. (Get “Stuff” Done)
• Better Together
• Trust Through Transparency

As an entry-level Search Engine Optimization (SEO) Specialist, you will assist in developing and implementing SEO strategies to improve the online visibility of our clients. Your primary responsibilities will include conducting keyword research, on-page & off-page optimization, and local SEO optimization. This is an ideal role for someone new to SEO who is eager to learn and grow their skills.

• Assist in implementing SEO strategies to improve organic search visibility across major search engines.
• Conduct basic keyword research to identify relevant search terms and opportunities for optimization.
• Optimize on-page elements such as meta tags, headers, URLs, and content under the guidance of senior team members.
• Learn to perform technical SEO audits and assist with implementing recommendations.
• Help create SEO-friendly content, including blog posts and articles, with input from the content team.
• Monitor website performance using analytics tools (e.g., Google Analytics, Google Search Console) and contribute to regular SEO reports.
• Stay informed about the latest SEO trends and best practices, with support for ongoing learning.
• Participate in competitor analysis to identify growth opportunities.
• Collaborate with cross-functional teams, including Sales and Account Management, to align SEO efforts with broader marketing objectives.

• Some knowledge of digital marketing or SEO is helpful but not required; training will be provided.
• Strong interest in learning about SEO, online marketing, and digital strategy.
• Basic familiarity with SEO tools or platforms (e.g., Google Analytics, Google Search Console) is a plus.
• Good communication skills and a willingness to learn how to explain SEO concepts to others.
• Detail-oriented with an interest in data-driven analysis and problem-solving.
• Ability to adapt to new trends and technologies in SEO and digital marketing.

Join our team and start your digital marketing career! If you are eager to learn and grow as an SEO specialist, we would love to hear from you.