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Digital Product Manager – Level I

Job in Hopkinsville, Christian County, Kentucky, 42241, USA
Listing for: Jobtailor
Full Time position
Listed on 2026-07-14
Job specializations:
  • IT/Tech
    Digital Marketing, IT Project Manager, Product Designer, UI/UX Design
Salary/Wage Range or Industry Benchmark: 95000 - 135000 USD Yearly USD 95000.00 135000.00 YEAR
Job Description & How to Apply Below

Responsibilities

  • Manage growth and optimization of digital products aimed at driving awareness, engagement, adoption and product maturity based on product goals.
  • Develop and manage digital asset budget.
  • Manage to budget with internal partners and contract services or agencies.
  • Influence, inform, and engage cross functional teams.
  • Provide guidance and strategy across digital products, programs and projects.
  • Partner with stakeholders to develop/maintain a backlog for digital initiatives which align with business goals and digital road map(a).
  • Work with Supervisor to manage to digital asset budget.
  • Effectively and actively communicate successes, challenges, timelines and project needs.
  • Manage digital calendar/priorities for digital products and initiatives.
  • Manage daily activities with external agencies and IT partners.
  • Ensure all digital content has approvals from required stakeholders.
  • Provide direction of digital strategy goals, customer experience, digital quality, and product analytics.
  • Lead product management of digital asset or service representing the digital team in daily IT Agile meetings and/or similar activities from IT vendors.
  • Work with business partners throughout the organization to understand their goals and be able to translate that into work.
  • Prioritize, assign and balance work within Agile TFS boards with Scrum, SA and Tech leads acting as Product Owner of digital asset.
  • Lead through ambiguity.
  • Employ Lean Management and Design Thinking principles to guide teams through challenges and solutions.
  • Help develop product roadmaps and long-term vision for where digital is going.
  • Define and deliver amazing customer experiences.
  • Stay on top of emerging digital trends and capabilities.
  • Own the customer experience for digital product introducing new capabilities to improve those everyday customer moments.
  • Utilize data and technology to elevate the customer experience.
  • Ensures digital product meets all regulatory and compliance.
  • Evaluate, validate, and communicate the business proposition associated with digital initiatives and digital products.
  • Initiate and lead new IoT or digital innovation projects.
  • Perform any other job related duties as requested.
Requirements
  • Bachelor's in Marketing, Computer Science, Human Factors, IT, Communications or related field preferred
  • Three (3) years of professional experience in digital projects required
  • Experience translating business requirements into user experience applications in support of technical specifications required
  • Project planning/project management experience is required; experience leading teams and large scale projects preferred
  • Digital product owner experience preferred
  • HMO or Healthcare industry experience preferred
  • Experience in Agile scrum ceremonies-story writing, sprint planning, daily standups and retrospectives preferred
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