Manager, AI Marketing Enablement

Manager, AI Marketing Enablement

Johnson & Johnson Innovative Medicine is recruiting for a Manager, AI Marketing Enablement located in Horsham, PA or Titusville, NJ.

A pre-identified candidate for consideration has been identified. However, all applications will be considered.

About Innovative Medicine

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our scientific innovation. Every day, our teams work to develop medicines that transform lives and advance the future of healthcare.

Join us as we develop breakthrough treatments, pioneer new approaches to care, and bring innovative solutions from discovery to patients—always keeping the patient at the center of everything we do.

Purpose:

At Johnson & Johnson, we're reimagining how marketers work by combining AI, data, and innovative technologies to help teams move faster, make smarter decisions, and create greater impact for patients.

We're seeking a Manager, AI Marketing Enablement to help bring that vision to life. In this role, you'll partner directly with marketers to accelerate adoption of AI-powered capabilities, improve business processes, optimize workflows, and translate data-driven insights into meaningful action.

Operating at the intersection of marketing, technology, analytics, and innovation, you'll help teams embrace new ways of working while maximizing the value of AI across an assigned therapeutic area.

This is an exciting opportunity to shape the future of AI-powered marketing while collaborating with leading brands, emerging technologies, and talented colleagues across Johnson & Johnson.

This position reports to the Director, AI Marketing Innovation & Enablement.

Responsibilities:

• Serve as the primary AI enablement partner for an assigned therapeutic area.
• Drive adoption and effective use of AI-powered tools, platforms, and workflows across brand teams.
• Lead training sessions, workshops, office hours, and demonstrations that build confidence and proficiency with new technologies.
• Partner with marketers to integrate AI-generated insights, recommendations, and capabilities into planning, decision-making, and execution.
• Champion innovative ways of working that improve efficiency, scalability, and marketing effectiveness.
• Support pilot programs, platform launches, and enterprise adoption initiatives that accelerate innovation.

Analyze Business Needs & Improve Processes

• Analyze marketing workflows, business processes, and user needs to identify opportunities for automation, optimization, and AI-enabled improvements.
• Gather, document, and prioritize business and functional requirements for AI-powered solutions, digital platforms, and process enhancements.
• Translate business requirements into actionable recommendations for technology, analytics, platform, and external partner teams.
• Evaluate existing workflows and recommend improvements that enhance user experience, operational efficiency, and business performance.
• Support user acceptance testing (UAT), solution validation, implementation activities, and ongoing platform enhancements.
• Identify opportunities to simplify processes, increase adoption, and improve the overall effectiveness of digital capabilities.

Turn Insights Into Action

• Help marketers translate AI-generated insights, audience intelligence, analytics, and recommendations into actionable business decisions.
• Monitor adoption trends, platform utilization, workflow performance, and business outcomes to identify opportunities for continuous improvement.
• Use data and insights to drive recommendations that improve marketing effectiveness and user engagement.
• Capture user feedback and contribute to best practices, governance, and scalable operating models across therapeutic areas.
• Stay current on emerging AI technologies, digital marketing capabilities, commercialization trends, and innovation opportunities.

Qualifications

• Bachelor's degree in Business, Information Systems, Computer Science, Data Analytics, Engineering, Digital Technology, Marketing Technology, Marketing, or a related field required.
• MBA or other advanced degree preferred.

Required Skills & Experience

• Minimum 5-6 years of experience in marketing, marketing technology, business systems analysis, digital transformation, analytics, commercial operations, enablement, or related disciplines.
• Experience working with enterprise technology platforms, AI-powered solutions, analytics tools, workflow systems, digital applications, or business technology products.
• Experience gathering, documenting, and translating business and functional requirements into technology, workflow, process, or operational improvements.
• Experience analyzing business processes, evaluating user needs, and identifying opportunities to improve efficiency, effectiveness, and adoption.
• Strong understanding of pharmaceutical marketing workflows, commercial operations, and content development processes.
• Experience leveraging data, analytics, reporting tools, or AI-powered systems to support business…