Product Director, Access and Customer Experience, ICOTYDE PsO
Listed on 2026-10-04
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Marketing / Advertising / PR
Marketing Strategy, Marketing Communications, Marketing Management, Product Marketing
At Johnson & Johnson,we believe health is everything. Our strength in healthcare innovation empowers us to build aworld where complex diseases are prevented, treated, and cured,where treatments are smarter and less invasive, and solutions are personal.
Through our expertise in Innovative Medicine and Med Tech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.
Learn more at As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.
Job Function:
Marketing Job Sub Function:
Product Management Job Category:
People Leader All Job Posting Locations:
Horsham, Pennsylvania, United States of America
Job Description:
Johnson & Johnson is recruiting for a Product Director, Access and Customer Experience, ICOTYDE PsO, located in Horsham, PA.
Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow. Our Immunology team leads in the development of transformational medicines for immunological disorders and illnesses. You can influence where medicine is going by restoring health to millions of people living with immune diseases.
Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way. Learn more at
You will shape ACx marketing strategy, including comprehensive adherence program, access and solution messaging, and omni-channel planning to elevate ICOTYDE's patient and HCP experience. In partnership with cross-functional teams and portfolio partners, including Sales, HCP Marketing, Analytics, PECS, and External Agencies, you'll optimize field execution, patient fulfillment, and access initiatives. This role will report to the Group Product Director, Customer Experience and Market Development.
Responsibilities- Access Strategy & Execution
- Shape ACx marketing strategy, including comprehensive adherence program, access and solution messaging, targeting, and tactics to drive ICOTYDE performance
- Lead field-aligned strategy and resource deployment in collaboration with Sales, HCP Marketing, and PECS
- Lead sample strategy and execution
- Omni-Channel & Insights
- Design integrated channel plans (digital, peer-to-peer, field) to promote ICOTYDE access and ICOTYDE With Me experience
- Partner with Prof Promo & Advanced Analytics to define data-driven triggers, access insights, and experience-boosting tactics
- Work with SIA team to convert data into strategic insights guiding execution
- Partnerships & Governance
- Lead implementation and governance of external access and fulfillment partnerships
- Develop, plan, and manage relationships with KOLs, practice staff, and peers through advisory boards, congresses, and education initiatives
- Fulfillment & Innovation
- Collaborate with PECS and Specialty Pharmacies to optimize solutions that improve patient access and fulfillment journeys
- Drive continuous improvement and innovation in ICOTYDE access offerings and patient support
- Cross-Functional and Portfolio Engagement
- Align with Sales, HCP & peer marketing, DTC, PECS, IPS, and external agencies to ensure strategic cohesion and consistent execution
- Bachelor's degree in Life Sciences, Business, Marketing, or related field (MBA preferred)
- Minimum of 5+ years in pharma/healthcare marketing, market access, patient experience, analytics/consulting, or related roles
- Proven record planning and executing access or CX strategy, including navigating payer systems, reimbursement, field engagement, and fulfillment
- Strong understanding of patient / customer journey design, HCP engagement, omnichannel channels, and payer dynamics
- Expert ability to translate data into insights, define actionable triggers, and optimize performance outcomes
- Demonstrated capability to lead and influence cross-functional teams in a matrixed organization
- Evidence of intellectual curiosity, long-range thinking, stakeholder alignment, and change management
- Strong written and verbal communication, project leadership, and ability to convene advisory boards and multi-stakeholder…
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