Senior Field Marketing Specialist

Senior Field Marketing Specialist

Department:
Marketing

Location: Houston, Texas
-Hybrid work environment (2-days in the office each week)

Travel: 30% as necessary

Reports to:
Vice President, Marketing

Direct Reports: This is a hands-on individual contributor role, supported by internal stakeholders and external vendors.

Employment Classification: Full-time, Salary Exempt

Range: $95,000 – $125,000 base salary + discretionary annual bonus program

About PCS

With thirty years of proven reliability, PCS Software, Inc., is the all-in-one Transportation Management System trusted by 1,000+ carriers and brokers as the leading provider of transportation management solutions. PCS is dedicated to empowering carriers, brokers, and shippers to streamline operations, improve efficiency, and maximize profitability. With a suite of advanced software tools, PCS supports the entire freight lifecycle from planning and execution to compliance and analytics.

With Cortex AI embedded, PCS TMS turns data into decisions, helping customers work smarter, faster, and more profitably every day.

The Opportunity

The Senior Field Marketing Specialist will build and scale PCS Software’s field marketing activities as a core revenue growth engine. This role sits at the intersection of Marketing and Sales, turning in-person engagement into measurable pipeline acceleration across the freight and logistics ecosystem. This role allows sales to penetrate named target accounts, influences active deals, and expands long-term customer relationships. You will own the execution behind regional activations, major industry conferences, and the PCS Customer Summit, ensuring every investment in the field delivers measurable business results.

Success Metrics

Measured quarterly and requires strong command of CRM campaign attribution, opportunity influence, and event-sourced pipeline reporting which include:

• Pipeline sourced
• Pipeline influenced
• Meeting-to-opportunity conversion
• Event ROI
• Account penetration metrics
• Customer expansion influence

Responsibilities

• Build and lead PCS’s field marketing program as a core growth engine, aligning regional execution with sales priorities, ABM strategy, and revenue targets.
• Manage the strategy and execution of PCS’s event portfolio, including major industry trade shows, regional activations, executive dinners, customer round tables, and the PCS Customer Summit.
• Partner tightly with Sales and Marketing to drive pre-event outreach, target account meeting strategy, onsite execution, and post-event follow-up that accelerates active opportunities.
• Develop high-impact regional engagement plays that strengthen relationships with mid-market fleets, increase credibility in key markets, and generate measurable pipeline contribution.
• Build and maintain relationships with trade associations, industry communities, and strategic partners, expanding PCS’s presence and influence across the freight and logistics ecosystem.
• Lead event activation and onsite experience design, ensuring PCS shows up with a clear point of view, strong customer storytelling, and differentiated product positioning.
• Event contracting and procurement including managing event budgets, sponsorship investments, MSA/SOW review, purchase order approval process, and vendor relationships with discipline, negotiation strength, and clear ROI accountability.
• Responsible for all event logistics and vendor production (booth build, shipping, lead capture tools, A/V, signage, contracts)
• Measure and report performance across field initiatives, including engagement, meeting volume, pipeline influence, and revenue attribution.
• Capture market and competitive insights from the field, bringing customer feedback and industry signals back into Marketing, Sales, and Product strategy.

Why Join PCS?

• Competitive salary and benefits package.
• Opportunity to make a significant impact on our customers' success.
• Collaborative work environment with a focus on professional development.
• Be part of a growing company at the forefront of TMS technology.

At PCS Software, you are a part of a team that is transforming how our customers operate and succeed. We are committed to investing in our marketing and sales teams…