Senior Manager, Global Campaigns

Overview

Job title:

Senior Manager, Global Campaigns
. Locations
: US-Houston, TX (Hybrid); US-Boston, MA (Hybrid).
Reports to
:
Senior Director, Demand Marketing.

As Senior Manager, Global Marketing Campaigns, you will lead the strategy, planning, and execution of integrated global demand generation campaigns that drive pipeline, revenue, and brand impact. You will manage a team of campaign managers and work cross-functionally with Marketing, Sales, and key Go-To-Market stakeholders to deliver scalable, high-performing B2B programs aligned to global and regional priorities.

The ideal candidate is a strategic yet hands-on leader with a proven track record of building and running high-impact, integrated marketing campaigns within a global B2B SaaS organization.

• Designing integrated, multi-channel campaigns leveraging owned digital channels, paid media, webinars and events, website experiences, and sales enablement assets
• Ensuring campaigns scale globally while remaining relevant to regional market needs
• Team Leadership & Development: manage and develop a team of global campaign managers, providing coaching, prioritization, and performance feedback; establish best practices, playbooks, and scalable campaign frameworks to ensure consistency and efficiency across regions
• Cross-Functional Collaboration:
  
  translate value propositions and product launches into compelling campaign narratives; collaborate with regional Field Marketing leaders to adapt global campaigns for local execution; align campaign strategy with pipeline goals and sales motions
• Performance Measurement & Optimization: define and track success metrics and KPIs; analyze data, optimize campaigns in-flight, and share learnings with marketing and revenue leadership
• Operational Excellence: oversee campaign planning processes, timelines, and resource allocation across regions; ensure alignment between marketing and sales with clear goals and handoffs
• Related experience: collaborate with Sales Development to identify high-quality opportunities and support pipeline growth

• Bachelor’s degree in Marketing, Business, or a related field
• 7+ years of experience in B2B marketing with an end-to-end focus on global campaign management
• Proven track record leading global campaign strategy and execution
• Experience in SaaS or technology-driven organizations preferred
• Strong understanding of demand generation and pipeline acceleration

• Curiosity for AI: awareness of AI concepts, tools, or applications is a strong asset
• Ownership: take responsibility for campaign outcomes and their impact on pipeline, revenue, and brand growth
• Collaboration:
  
  thrive in cross-functional environments and align diverse stakeholders

• Generation of marketing-sourced pipeline against defined targets
• Improved lead quality (Lead-to-Opportunity-to-Booking conversion)
• Positive campaign ROI and efficient use of marketing investment
• On-time delivery of campaigns launched according to plan

The Conga Way guides compensation discussions, and Conga is an Equal Opportunity Employer. We provide competitive compensation and benefits; all salary ranges reflect the expectations described and may be adjusted based on experience.

U.S. base salary range: $131,380 - $210,210 USD

Preferred resume formats: PDF or plain text. If you meet some but not all requirements, we encourage you to apply anyway.

Conga is an Equal Opportunity Employer. We provide accommodations during the interview process if needed. Conga's Applicant Privacy Statement applies to the information you submit with your application.