Head of Marketing, Communications and Public Affairs

Responsibilities

• Develops and sets the MCP strategy, annual initiatives & tactics plan for the Region based on market data and customer analytics, with the aim to improve customer and stakeholder relations and increase quality leads; promotes cross‑selling by including the needs of Global Business Units, ventures, and segments
• Advises the Regional Director on marketing, internal, external communications, and public affairs
• Leads a strong team of customer focused marketing communications managers
• Monitors and reports on Regional MCP KPIs in a structured and regular manner to the Regional Director and within MCP to ensure return on investment can be measured
• Defines and monitors MCP budget and MCP resources for the region; aligns with the Regional Director and the Head of Regions. Is member of the regional leadership team and joins regular meetings
• Embeds global positioning, campaigns, trends, tools, systems in the region along global messaging and applies premium brand quality according to globally defined standards
• Ensures Regional MCP plans are executed within required deadlines, budget and global quality standards with the required results
• Proactively spots opportunities and creates solutions and creative campaigns suited for the region
• Is the regional touchpoint to adapt global campaigns to regional needs, customers, and interests

• Relevant education, Bachelor's level or higher
• Extensive experience (minimum 10 years) and expertise in marketing and communications
• Preferably experience in managing people
• Strategic partner, senior marketeer & communications professional, customer obsessed, commercial mindset
• Used to connect with internal and external stakeholders at all levels
• Organization skills to meet deadlines and time schedules, able to manage limited resources with optimized outcome
• Proven ability to work in a highly structured way, ensuring full compliance with established policies, procedures and guidelines
• Analytical, digital and data focused
• Excellent written and verbal communication skills
• Very experienced and familiar with the culture and differences within the region
• We conduct pre‑employment drug and background screening