Marketing and Communications Manager

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Full Time Regular Professional Houston, TX, US

3 days ago Requisition

Salary Range: $65,000.00 To $65,000.00 Annually

About the Organization

Interfaith Ministries for Greater Houston, now IM Houston
, is Greater Houston’s longest-serving interfaith-based social services organization. Originally founded in 1964 as Protestant Charities, we’ve evolved to reflect Houston’s rich diversity of faiths and cultures. Our mission is to bring people of diverse faith traditions together for dialogue, collaboration, and service, as a demonstration of our shared beliefs

While our name and logo have been refreshed, our commitment to empowering individuals and uniting communities has never been stronger. Our core services include:

• Meals on Wheels/Animeals
• Refugee Services
• Interfaith Relations

About the Role

Leveraging your education in Journalism, Marketing, Communications, Public Relations, Graphic Design, or a related field combined with your proven experience in a combination of business, marketing communications, web design and/or writing roles in a business environment, preferably for nonprofits, you will develop and execute communications materials tailored for internal and external audiences, to achieve business goals.

You will be skilled at planning and executing communications activities such as the development of key messages, talking points and Q&As, marketing copy, and be well versed in the effective use of social media.

You will execute internal and external communications. This includes graphic design, developing digital communication tools, developing a strategy for, and posting on social media, writing articles for internal and external publications for digital and/or print distribution as well as website content/maintenance support.

Utilize your knowledge and experience using a broad range of creative digital tools to provide daily maintenance of the website, graphic design for digital and print, and writing for a variety of marketing and communications needs.

Your ability to monitor and measure the effectiveness of communications through digital analytics, and other key performance indicators, will be helpful as you make data-driven recommendations.

Responsibilities

• Public relations support:
  Assist with outreach to media; update and manage media contact list; draft and distribute press releases, add press releases to IM website as requested. Provide monthly reports on media outreach and placements.
• Marketing and Brand Management Support: update and create written marketing materials for print and digital use; storytelling to promote all IM programs; create and maintain brand guidelines for Canva and other platforms used by IM staff members across programs.
• Content Management:
  Develop and maintain an archive and strategy for files related to Marketing and Communications- both paper and digital- containing content to be used across multiple platforms. Update client stories and photos annually to maintain a up-to date archive of program material to be used across platforms.
• Vendor Management
  - Manage annual procurement process for agency printing. Conduct annual inventory of print marketing materials across agency and gaps that need to be filled.
• Project management- assist with tracking projects through Monday platform.
• Social Media Management:
  Manage content creation, development, scheduling, and implementation for social media across the following platforms:
  Instagram, Linkedln, Twitter/X, Facebook, & Threads while managing audience response. Collect data on social media audience growth and analyze it to better target future messaging. Create monthly reports of social media metrics. Social media management will be shared with the Director of Marketing and Communications.
• Graphic Design:
  Provide graphic design as needed for projects across multiple IM programs and events.
• Website- provide copy and search engine optimization for website as needed.
• Communications:
  Provide writing for a variety of IM print and digital…