Brand & Creative Services Lead; Administrative Specialist

Position Overview

APPLICATIONS ACCEPTED FROM: ALL PERSONS INTERESTED

DIVISION: MAYOR'S OFFICE OF COMMUNICATIONS - CITYWIDE COMMUNICATIONS HUB

REPORTING

LOCATION:

901 BAGBY, 1ST FL.

WORKDAYS &

HOURS:

MONDAY - FRIDAY 8:00 a.m. – 5:00 p.m.*

• Subject to Change

The Mayor’s Office of Communication has an exciting opportunity for a Brand & Creative Services Lead. The Brand Strategy & Creative Services Lead will serve as the City’s chief steward of visual identity and creative expression. This role is responsible for developing and maintaining a unified brand strategy across all departments, ensuring that the City’s communications are visually compelling, consistent, and reflective of Houston’s values and diversity.

As a key leader within the Communications Hub, this position will oversee graphic design, branding, marketing collateral, and creative storytelling, while managing a team of designers and creative professionals.

• Lead the City’s brand unification effort, ensuring all departments adopt and consistently apply the new brand system.
• Maintain and evolve citywide brand strategy, including visual identity, tone, and core messaging alignment.
• Develop and enforce brand governance processes, including approval workflows, compliance reviews, and usage guidelines.
• Serve as primary advisor to the Mayor’s Office on brand presentation for key priorities and public-facing initiatives.

• Oversee development of professional creative assets, including graphics, templates, signage, digital content, and campaign visuals.
• Ensure that all creative output across departments meets standards for accessibility, consistency, cultural inclusivity, and visual excellence.
• Direct creative work for high-profile projects, announcements, mayoral priorities, and citywide campaigns.

• Lead, mentor, and coordinate designers, brand leads, and creative staff across City departments.
• Build a collaborative ecosystem that strengthens creative capacity citywide and ensures rapid fulfillment of branded asset requests.
• Manage the centralized asset library, template system, and brand style guide; ensure continuous updates and accessibility for all departments.

• Implement tools, platforms, and workflows that streamline creative production and cross-department collaboration.
• Maintain a service-oriented approach to intake, prioritization, and fulfillment of requests from City departments.
• Champion project management best practices to ensure timely and high-quality delivery.

This position is physically comfortable; the individual has discretion about walking, standing, etc. There are no major sources of discomfort in a normal office environment.

Requires a Bachelor's degree in Business Administration, Liberal Arts, or a related field.

Three years of administrative experience are required. Professional administrative experience may be substituted for the above education requirement on a year-for-year basis.

None

• Minimum of 7 years of experience in brand strategy, graphic design, creative direction, or visual communications.
• Demonstrated leadership in managing creative teams and delivering high-impact design projects.
• Strong portfolio showcasing brand development, campaign design, and multimedia storytelling.
• Proficiency in industry-standard design software (e.g., Adobe Creative Suite, Canva).
• Experience developing and enforcing brand standards across large organizations.
• Bachelor’s degree in Business, Graphic Design, Visual Communications, Marketing, or a related field;…