Marketing and Content Coordinator

TNT CRANE & RIGGING Marketing & Content Coordinator Department:
Marketing

Reports To:

Director of Marketing

Location:

Houston, TX — Corporate OfficeFLSA Status:
Full-Time, Exempt Travel:
Occasional — approximately 10–20% for field and branch content capture

Position Summary TNT Crane & Rigging is looking for a hands-on Marketing & Content Coordinator to produce the photos, video, social posts, and printed materials that show what our crews do every day. This is a maker's role, not a strategist's role. You will be behind the camera at job sites, at the keyboard editing captions and layouts, and in the calendar keeping our social channels active and consistent.

The right person is comfortable working independently, moving quickly between creative tasks, and turning a lift on a busy job site into content that earns attention from customers, prospects, and future employees. You will work closely with branch managers, operations leadership, safety, and recruiting to capture and tell the story of our work.

Key Responsibilities Content Creation & Production
• Write, design, and produce marketing content across digital and print channels, including social posts, project spotlights, case studies, email campaigns, and website copy.
• Edit photo and video assets into finished, brand-consistent deliverables — short-form vertical video, project reels, equipment highlights, and employee features.
• Maintain an organized, searchable digital asset library of photos, video, logos, and approved templates so content is reusable across teams.
• Adapt a single shoot into multiple deliverables across formats and channels.

Field Content Capture
• Travel periodically to job sites, branch locations, and company events to capture photo and video of crane, rigging, transportation, and specialized lifting operations.
• Coordinate shoots in advance with branch and project leadership, including site access, customer permissions, and safety briefings.
• Follow all site safety requirements at all times, including required PPE, site-specific orientation, and direction from the site supervisor; never allow content capture to interfere with an active lift or operation.
• Build relationships with branch personnel so field teams proactively send in content from their own locations, and provide simple guidance on capturing usable photos and video.

Social Media Management
• Own the day-to-day management of TNT's social media accounts, including Linked In, Facebook, Instagram, and You Tube.
• Build and maintain a rolling content calendar that keeps posting consistent across branches, service lines, and recruiting needs.
• Write platform-appropriate copy, schedule posts, and publish on a regular cadence.
• Monitor comments and direct messages, respond or route inquiries to the right internal contact, and escalate sensitive items promptly.
• Track engagement, reach, and follower growth; report results monthly and adjust based on what performs.
• Support paid social and digital advertising execution, including creative development and campaign setup.

Print Materials & Advertising
• Design and produce printed collateral such as capability sheets, service line brochures, branch one-pagers, trade show graphics, banners, signage, and recruiting materials.
• Develop advertisements for industry publications, directories, event programs, and local media, working to publication specifications and deadlines.
• Manage relationships with print vendors and promotional product suppliers: gather quotes, submit press-ready files, proof samples, and confirm delivery.
• Maintain and distribute branded apparel, safety decals, vehicle graphics, and promotional items to branches as requested.

Brand & Team Support
• Apply brand standards consistently across every deliverable…