Public Relations Associate

Basic Function: To perform fundraising, public relations, graphic design, and administrative duties supporting Easter Seals Greater Houston's Development Department and 13 programs

• Develop, implement, and evaluate overall communication strategy, including social media, email, website, public relations, and advertising
• Disseminate information to publications, media and local community concerning all events and program success stories by use of press releases and media alerts including follow up and thank you
• Calendaring of social and pr event calendars and listings – inc. Houston Calendar of Social Events
• Cultivate relationships with donors, members of the media, and community partners
• Primary coordination of donor tracking for website listings
• Primary coordination of monthly email newsletter, event email campaigns as well as other donor communications
• Primary responsibility for agency/ event website design, maintenance, continued improvement & Google Ads Grant
• Primary responsibility for agency/event graphics and collateral such as event signage & billboards.
• Primary responsibility program graphics and collateral
• Primary responsibility for agency/ event social media including Face Book, Twitter, linked
  
  In, You Tube and Instagram
• Primary responsibility for tracking of social media / media recap / end of year reporting to donors
• Primary responsibility to calendar, implement and recruit for blog program
• Responsible for ensuring photography, releases and stock photos are licensed/released in accordance with licensure.
• Responsible for edits, changes and creation of forms, funds, appeals etc through database an on website
• Supervising any development intern
• Develop, implement and perform standard administrative duties for the department
• Full detailed responsibility during all special events as directed by Special Events Manager
• Serve as a community spokesperson by representing ESGH including United Way agency & other fairs
• Community referral assistance via socials
• Develop and maintain social networking following through groups, updates and events
• Assist in coordination of annual report
• Assist in developing and implementing marketing tools Development/Program
• Assist in developing corporate relationships and cultivate other donor opportunities
• Assist in donor recognition programs
• Perform duties under limited supervision
• Perform all other duties as assigned by your Supervisor, Assistant Director, Program Director or Chief Executive Officer
• Maintain ethical and professional conduct. Conduct should reflect the code of ethics and standards of recognized professional licensing organizations and of ESGH
• Adhere to all ESGH policies and procedures as reflected in the ESGH Employee Guidelines
• Participate in general staff meetings, departmental and managerial meetings, and any other meetings as assigned by your Supervisor, Program Director or Chief Executive Officer
• Responsible for event, agency and program collateral including graphics, printing, distribution and marketing

• Strong communication skills
• Strong organization and project management skills
• Computer literacy
• Math skills including budgeting and negotiating
• Fully motivated and able to work autonomously
• Reading and technical communication
• Public Relations and Customer Service
• Professionalism
• Physical demands including lifting up to 30 pounds and ability to frequently bend, squat, kneel
• Driving required

Bachelor's Degree in public relations, communication, marketing or fundraising

And/Or one-year experience in public relations, marketing or fundraising. Must have experience with Adobe, In Design, Photo Shop. Bloomerang database experience a plus. Spanish as a plus.

Position

Reports To:

Development Director