Regional Sales Executive/Senior Executive; Texas
Listed on 2026-06-26
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Sales
Business Development, Sales Representative, Sales Manager -
Business
Business Development
Established in 1900 and publicly listed in Singapore since 1969, Yeo’s is one of Singapore’s oldest homegrown brands. With a strong penchant for innovation and high-quality standards, it has kept ahead of its time in developing a wide repertoire of food and beverage products, meeting the ever-changing needs of consumers. Today, Yeo’s brand has successfully penetrated into countries like Malaysia, Indonesia, Cambodia, China and cities like New York, London, Paris, Melbourne, Hong Kong and many more.
A homegrown brand that enjoys accolades of awards including the recently awarded SPBA 2016 – Regional Brand, SPBA 2015 – Heritage Brand, AVA Food Excellence Safety Award – Platinum, SBP Singapore Productivity Award and many more.
We are seeking passionate and results-driven Regional Sales Executive / Senior Executive to lead and expand our sales operations within a designated geographic area. The ideal candidate is a strategic thinker and skilled communicator who can drive sales growth, build strong customer relationships, yet be able to work independently.
What you need to do [A] Sales Strategy and Planning- Develop and implement a comprehensive sales strategy to achieve regional revenue and growth targets.
- Analyze market trends, competitor activities, and customer needs to identify opportunities for business expansion.
- Collaborate with senior management to define sales goals, budgets, and performance metrics.
- To plan and work with distributors for quarterly and yearly sales orders and business plans.
- Plan and organize regional trade shows, events, market visits, and other trade-related activities/promotions
- To manage & monitor our product distribution, depth of stock & merchandising/display.
- Build and maintain strong relationships with key customers, partners, and stakeholders by providing support, information, and guidance.
- Understand customer needs and preferences to tailor sales strategies and solutions that meet their requirements.
- Ensure exceptional customer satisfaction and address any issues or concerns promptly.
- Lead by example and actively participate in sales activities, including prospecting, presentations, negotiations, and deal closures.
- Monitor sales pipelines, forecasts, and sales performance metrics to ensure consistent progress toward targets.
- Collaborate with cross-functional teams to deliver seamless customer experiences and timely order fulfillment.
- Responsible for regional revenue & profit targets.
- Identify new market segments, distribution channels, and business opportunities for growth.
- Develop and nurture partnerships and alliances that enhance the company's market presence and reach.
- Prepare regular sales reports, forecasts, and analyses for senior management.
- Provide insights and recommendations based on market trends, customer feedback, and sales data.
- Develop, manage & execute regional monthly & yearly business plans.
- Bachelor's degree in Business, Marketing, or related field
- Preferably someone with experience in F&B or FMCG industries
- Strong understanding of sales methodologies, market dynamics, and customer relationship management.
- Excellent communication, presentation, and negotiation skills.
- Ability to analyze data, interpret insights, and make informed decisions.
- Proficiency in CRM software and Microsoft Office Suite.
- Willingness to travel within the region as needed.
- Ability to multitask and work efficiently under pressure.
- Great advantage for candidate able to communicate in English/Mandarin/Vietnam/Korean language.
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