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Regional Sales Executive​/Senior Executive; Texas

Job in Houston, Harris County, Texas, 77246, USA
Listing for: Yeo Hiap Seng (Yeo’s)
Full Time position
Listed on 2026-06-26
Job specializations:
  • Sales
    Business Development, Sales Representative, Sales Manager
  • Business
    Business Development
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below
Position: Regional Sales Executive / Senior Executive (Texas)

Established in 1900 and publicly listed in Singapore since 1969, Yeo’s is one of Singapore’s oldest homegrown brands. With a strong penchant for innovation and high-quality standards, it has kept ahead of its time in developing a wide repertoire of food and beverage products, meeting the ever-changing needs of consumers. Today, Yeo’s brand has successfully penetrated into countries like Malaysia, Indonesia, Cambodia, China and cities like New York, London, Paris, Melbourne, Hong Kong and many more.

A homegrown brand that enjoys accolades of awards including the recently awarded SPBA 2016 – Regional Brand, SPBA 2015 – Heritage Brand, AVA Food Excellence Safety Award – Platinum, SBP Singapore Productivity Award and many more.

Purpose of Position

We are seeking passionate and results-driven Regional Sales Executive / Senior Executive to lead and expand our sales operations within a designated geographic area. The ideal candidate is a strategic thinker and skilled communicator who can drive sales growth, build strong customer relationships, yet be able to work independently.

What you need to do [A] Sales Strategy and Planning
  • Develop and implement a comprehensive sales strategy to achieve regional revenue and growth targets.
  • Analyze market trends, competitor activities, and customer needs to identify opportunities for business expansion.
  • Collaborate with senior management to define sales goals, budgets, and performance metrics.
  • To plan and work with distributors for quarterly and yearly sales orders and business plans.
  • Plan and organize regional trade shows, events, market visits, and other trade-related activities/promotions
  • To manage & monitor our product distribution, depth of stock & merchandising/display.
[B] Customer Relationship Management
  • Build and maintain strong relationships with key customers, partners, and stakeholders by providing support, information, and guidance.
  • Understand customer needs and preferences to tailor sales strategies and solutions that meet their requirements.
  • Ensure exceptional customer satisfaction and address any issues or concerns promptly.
  • Lead by example and actively participate in sales activities, including prospecting, presentations, negotiations, and deal closures.
  • Monitor sales pipelines, forecasts, and sales performance metrics to ensure consistent progress toward targets.
  • Collaborate with cross-functional teams to deliver seamless customer experiences and timely order fulfillment.
  • Responsible for regional revenue & profit targets.
[D] Market Expansion and Business Development
  • Identify new market segments, distribution channels, and business opportunities for growth.
  • Develop and nurture partnerships and alliances that enhance the company's market presence and reach.
[E] Reporting and Analysis
  • Prepare regular sales reports, forecasts, and analyses for senior management.
  • Provide insights and recommendations based on market trends, customer feedback, and sales data.
  • Develop, manage & execute regional monthly & yearly business plans.
What you need to have
  • Bachelor's degree in Business, Marketing, or related field
  • Preferably someone with experience in F&B or FMCG industries
  • Strong understanding of sales methodologies, market dynamics, and customer relationship management.
  • Excellent communication, presentation, and negotiation skills.
  • Ability to analyze data, interpret insights, and make informed decisions.
  • Proficiency in CRM software and Microsoft Office Suite.
  • Willingness to travel within the region as needed.
  • Ability to multitask and work efficiently under pressure.
  • Great advantage for candidate able to communicate in English/Mandarin/Vietnam/Korean language.
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Position Requirements
10+ Years work experience
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