Sales Mgr
Listed on 2026-07-14
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Sales
Business Administration, Hotel/Hospitality Sales, Marketing Communications, Director of Sales -
Hospitality / Hotel / Catering
Business Administration, Hotel/Hospitality Sales
Job Overview
The Sales Manager is responsible for planning, developing, and implementing sales and marketing strategies to maximize revenue, increase occupancy rates, and enhance the overall brand presence of the hotel. The role manages the sales team and plays a crucial part in achieving the hotel's financial and business objectives. A strong understanding of the hospitality industry, market trends, and effective promotional tactics is required.
The Sales Manager plays a pivotal role in driving a hotel's revenue growth and brand recognition. This role demands a dynamic blend of strategic thinking, interpersonal skills, and industry expertise to succeed in a competitive hospitality landscape.
What You’ll Be Doing- Develop and execute a comprehensive sales plan targeting various market segments and accounts for group, corporate, and leisure business.
- Lead the sales team in identifying new business opportunities, maintaining existing client relationships, and achieving revenue targets.
- Manage the hotel’s online presence, including the website, social media channels, and online travel agencies.
- Analyze market trends and guest feedback to identify opportunities for improvement and innovation.
- Monitor sales performance, track key metrics, and provide regular reports to the company.
- Collaborate with other departments to ensure seamless coordination for group events, meetings, and conventions.
- Work closely with revenue management teams to optimize pricing strategies and maximize revenue per available room (RevPAR).
- Implement effective yield management practices to balance occupancy and rates.
- Monitor and analyze competitive set pricing and adjust strategies as needed.
- Cultivate strong relationships with key clients, industry partners, and stakeholders.
- Attend industry events, conferences, and trade shows to network and stay updated on industry trends.
- Develop and manage the sales and marketing budget, allocating resources effectively.
- Conduct regular financial analysis to measure the effectiveness of campaigns and strategies.
- Make data‑driven decisions to improve ROI on marketing initiatives.
- Recruit, train, and lead a high‑performing sales and marketing team.
- Provide guidance, coaching, and performance evaluations to team members.
- Foster a collaborative and motivated work environment that encourages creativity and innovation.
- Bachelor’s degree in hospitality management, business, marketing, or a related field.
- Proven experience in hotel sales and marketing with a track record of achieving revenue goals.
- Strong leadership and team management skills.
- Excellent communication, negotiation, and presentation abilities.
- Proficiency in using hotel management systems, sales software, and marketing analytics tools.
- In‑depth knowledge of the local and regional hospitality market.
Physical work is a primary part of many hotel and resort jobs. Physical requirements include extended standing and walking, climbing, bending, reaching, pulling, pushing, kneeling, and lifting up to 50 lbs. Some work is performed in an interior hotel environment with equipment and machines.
Benefits- Health, Dental and Vision Insurances
- Disability Insurances
- Supplemental Life Insurances
- Flexible Spending Accounts
- 401(k) Retirement Plan with Company Match
- Paid Time Off, Vacation and Holidays
- Hotel discounts at any property in the TPG portfolio and additional perks.
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