Senior Sales Manager​/VP of Sales

The company is seeking an experienced Senior Sales Manager / VP of Sales to lead and elevate an established sales organization. This is an opportunity for a proven sales leader who can step into a functioning department, quickly identify opportunities for improvement, implement changes, and drive the team toward consistent revenue growth.

The Senior Sales Manager / VP of Sales will be responsible for leading, optimizing, and growing the sales organization. The ideal candidate is a hands-on sales leader who can assess an existing sales operation, establish accountability, improve processes, delegate effectively, and ensure the team consistently meets or exceeds revenue goals.

This person should be able to make an immediate impact, with the ability to begin evaluating the sales team, processes, performance, and opportunities for improvement within the first week.

• Lead, manage, and develop the existing sales team to achieve and exceed revenue targets.
• Evaluate current sales processes, team structure, performance, and workflows and identify opportunities for improvement.
• Quickly implement practical changes that improve sales efficiency, productivity, and accountability.
• Establish clear goals, KPIs, performance expectations, and sales strategies for the team.
• Delegate responsibilities effectively and ensure team members are accountable for their results.
• Coach and mentor sales professionals to improve performance and professional development.
• Monitor individual and team performance against revenue, margin, activity, and other sales objectives.
• Develop strategies to increase revenue, customer retention, account growth, and market share.
• Work closely with sales representatives to identify opportunities within existing accounts and develop new business opportunities.
• Improve sales forecasting, pipeline management, reporting, and overall sales visibility.
• Establish consistent sales processes and best practices across the organization.
• Analyze market conditions, competitive activity, pricing, and customer trends to identify growth opportunities.
• Partner with company leadership to develop and execute short- and long-term sales strategies.
• Ensure the sales team is effectively using CRM and other sales tools to track activities, opportunities, and results.
• Build a culture of accountability, ownership, teamwork, and continuous improvement.
• Recruit, evaluate, and develop sales talent as the organization grows.
• Provide regular reporting and recommendations to senior leadership regarding sales performance and opportunities.
• Maintain strong relationships with key customers and strategic accounts when appropriate.
• Ensure the sales organization consistently delivers an exceptional customer experience.

• Proven experience leading and managing a sales organization or sales department.
• Strong track record of meeting or exceeding sales and revenue goals.
• Demonstrated ability to take an existing sales team and improve its efficiency, structure, and performance.
• Strong leadership, coaching, delegation, and decision-making skills.
• Ability to identify problems quickly and implement effective solutions.
• Highly organized with strong business judgment and analytical skills.
• Excellent verbal and written communication skills.
• Strong customer relationship and account-management abilities.
• Ability to operate in a hands-on, results-oriented environment.

• 5-10+ years of progressive sales experience, with significant sales management/leadership experience.
• Experience as a Sales Manager, Senior Sales Manager, Sales Director, VP of Sales, Regional Sales Manager, General Sales Manager, or similar leadership role.
• Experience managing sales teams and holding salespeople accountable for performance.
• Experience improving an existing sales organization rather than only building one from scratch.
• Experience in industrial, heavy equipment, equipment rental, construction, energy, commercial, civil, demolition, or another related B2B industry is highly desirable.

• Bachelor's degree preferred but not required.
• Equivalent sales leadership experience and a strong record of results will be considered.
• Core Leadership Skills
• Sales team leadership
• Strategic sales planning
• Coaching and mentoring
• Performance management
• Delegation
• Revenue growth
• Account development
• Pipeline management
• Forecasting
• Sales process improvement
• KPI development and accountability
• Negotiation
• Customer relationship management
• Problem solving
• Change management