Marketing and Communications Specialist
Listed on 2026-02-20
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Marketing / Advertising / PR
Marketing Communications, Digital Marketing
GEA Group, founded in Germany in 1881, is a global leader in engineering solutions, serving industries such as food and beverage, pharma, dairy, and more. With over 18,000 employees worldwide and a strong U.S. presence since 1929, GEA combines the heritage of a well‑established company with the innovation of a forward‑thinking industry leader. At GEA, we’re not just building equipment, we’re building lasting careers with an average employee tenure range from 5 to over 11+ years, reflecting the strong culture, growth opportunities, and support we provide.
- Start strong – Medical, dental, and vision coverage begins on your first day
- Recharge and refresh – Enjoy 12 paid holidays
, including a flexible floating holiday, and 136 hours of PTO to relax or explore - Invest in your future – A 7% 401(k) employer match helps grow your retirement savings faster
- Keep learning – Take advantage of tuition reimbursement to further your education or skillset
- Live well – Our wellness incentive program rewards healthy habits
- Get support when you need it – Access to a confidential Employee Assistance Program for personal or professional guidance
- Save smart – Flexible Health Savings and Spending Accounts to manage out‑of‑pocket expenses
We are seeking a Marketing & Communications Specialist to support the local execution of global and regional marketing strategies for the Nutrition Plant Engineering (NPE) division in North America. This position plays a key role in adapting global campaigns to the local market, coordinating country‑level activities, and supporting commercial initiatives while working closely with global/regional marketing teams, sales, and internal communications.
The ideal candidate brings previous experience in B2B environments, a passion for flawless execution, and the ability to manage multiple projects simultaneously.
Responsibilities- Adapt and execute global and regional marketing campaigns, ensuring their relevance for the local market.
- Support local product launch and go‑to‑market activities in coordination with sales and global marketing.
- Ensure proper application of corporate brand guidelines across all local materials.
- Coordinate logistics and support the execution of local trade fairs, exhibitions, webinars, and customer events.
- Manage vendors and support the commercial team in demand‑generation activities.
- Create and adapt local content (copy, presentations, marketing collateral) based on global and regional guidelines.
- Manage updates and maintenance of local country pages on the corporate website.
- Collect and develop customer success stories and local testimonials.
- Adapt and distribute global/regional internal communications relevant to the country.
- Collaborate with the internal communications team on local initiatives.
- Work closely with global and regional marketing teams, sales, communications, and external service providers.
- Provide operational support for strategic initiatives led by global or regional teams.
- Contribute to the annual marketing planning process.
- Prepare reports on campaigns, events, and content performance for regional and global teams.
- Bachelor’s degree in marketing, Communications, Business, or related fields.
- 3+ years of experience in marketing and communications roles, preferably in B2B or industrial sectors.
- Experience in campaign execution, event coordination, and content creation/adaptation.
- Basic to intermediate knowledge of digital marketing and website/content management.
- Strong communication, planning, and project‑coordination skills.
- Ability to work with multiple teams and manage external vendors.
- Experience with CRM platforms (e.g., SAP) is a plus.
- Basic design skills (e.g., Canva, Adobe, or Figma) is a plus.
The typical base pay range for this position at the start of employment is expected to be between $60,000.00 - $80,000.00 per year. GEA Group has different base pay ranges for different work…
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