Multimedia Sales Manager - Wsaz; Huntington

Overview

MULTIMEDIA SALES MANAGER - WSAZ (HUNTINGTON)

Job Category:
Sales

Requisition Number: MULTI
015171

Location:

Huntington, WV 25701, USA

Posted:
January 30, 2026 | Full-Time

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About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation’s largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households.

The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and Power Nation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WSAZ: WSAZ, WQCW, METV, and  are a Gray-owned dominant NBC-affiliated media powerhouse serving the Tri-State (WV, Eastern KY, and Southeast Ohio) and the surrounding regions. WSAZ produces award-winning local news coverage, setting the standard for quality journalism in its market.

WSAZ News Channel 3, a dominant NBC affiliate in the Charleston-Huntington television market, has an immediate opening for an experienced Multimedia Sales Manager for their Huntington office.

Duties/Responsibilities include, but are not limited to:

• Work with the Sales Management Team to employ a servant leadership sales culture, where support, accountability, and winning drive our success.
• Recruit, hire, and train Digital and Business Development Focused Multimedia Executives
• Develop a steady stream of new business across our platforms
• Attend CNAs and Pitches regularly with Multimedia Executives
• Serve as the subject matter expert on all company solutions and systems, providing guidance and support to the sales team.

Key Responsibilities:

• Revenue & Budget Management — Own achievement of the station s local sales budgets (broadcast and digital), setting targets and tracking performance
• Develop and execute integrated sales strategies that drive revenue across all channels
• Analyze market and performance data to identify opportunities, optimize pricing and packaging, and report results to senior leadership
• Develop new revenue streams and approve/clear orders

Team Leadership & Development

• Recruit, train, and supervise local Media Executives
• Lead sales training and coaching programs to elevate team performance across broadcast and digital platforms
• Manage, mentor, and hold accountable all local Media Executives
• Continuously recruit and build bench strength for team growth
• Make sales calls alongside Media Executives to model best practices and support success

Strategic Growth & Digital Expansion

• Plan and lead the strategic growth and monetization of digital products and packages
• Expand and diversify the station s internet advertising base through prospecting, partnerships, and new product development
• Develop packages and sponsor ships to drive incremental revenue

Client Relations & Account Management

• Act as a client-facing resource for key accounts
• Build relationships, present solutions, and ensure excellent service delivery across the department
• Evaluate and resolve customer service concerns as needed

Cross-Functional Collaboration

• Assist the Director of Sales in managing inventory, research, personnel, and rates
• Develop strategies with the Director of Sales for goal-setting expectations
• Actively participate in weekly creative meetings to identify new business opportunities
• Work collaboratively with other sales leaders
• Remain current with market conditions and competitive landscape

Additional Duties

• Perform other job-related duties as requested

Required Qualifications:

• Core Competencies:
  
  Excellent written and verbal…