ECommerce Brand Manager; onsite

ABOUT VIVO

VIVO is a US-based home and office brand delivering ergonomic solutions — standing desks, desk converters, monitor and TV mounts, workspace accessories, and more — to millions of customers. We design, import, and sell our products across Amazon (US, CA, UK, EU, AU, MX), our Shopify-powered DTC site, and a growing wholesale channel. We also manage a portfolio of recently acquired consumer brands.

VIVO is a lean, high-velocity operation where ownership and accountability are the cultural currency.

VIVO operates as a pure-play third-party (3P) eCommerce seller managing 2,000+ SKUs across Amazon (US and international), Walmart, Wayfair, our Shopify-powered DTC site, and emerging marketplace channels. We are hiring a Brand Manager to own the day-to-day execution of marketplace sales operations and advertising performance across these platforms. This is a hands-on individual contributor role — you will not manage direct reports.

Instead, you will be expected to develop deep operational ownership of marketplace performance, collaborate cross-functionally with marketing, forecasting, supply chain, and operations teams, and demonstrate the commercial judgement that earns expanded responsibility over time. The right candidate thrives in the details of 3P marketplace operations, understands the levers that drive profitability at the SKU level, and is motivated by the opportunity to grow within a fast-moving, entrepreneurial organization.

We will invest in developing management skills over time — what we need on day one is someone who can execute at a high level across our marketplace and advertising platforms.

• Own day-to-day management of Amazon Seller Central accounts, including listing health, account performance metrics, pricing, and Buy Box management across US and international marketplaces.
• Monitor and optimize product listings: titles, bullet points, descriptions, backend keywords, images, A+ Content, and Brand Store presence to improve organic visibility and conversion rates.
• Execute digital shelf strategy including SEO optimization, variation management, bundling opportunities, and seasonal promotional planning.
• Manage product launches end-to-end on Amazon: keyword research, optimized PDP development, content creation, VINE review enrollment, and launch-phase advertising.
• Track and analyze sales performance, traffic, conversion rates, and marketplace trends to identify growth opportunities and proactively address issues.
• Monitor competitive positioning, pricing dynamics, Buy Box health, and category trends to inform recommendations.
• Maintain account health and compliance: case management, ASIN issue resolution, and adherence to Amazon policies and procedures.
• Coordinate FBA shipment planning, inventory allocation, and in-stock management in collaboration with Supply Chain and Logistics teams.
• Manage Amazon Vine, Subscribe & Save enrollment, deals/coupons calendar, and promotional programs.
• Support and contribute to marketplace operations on , Wayfair, and VIVO's Shopify DTC site, including listing management, promotional execution, and performance monitoring.

• Manage and optimize Amazon Advertising campaigns — Sponsored Products, Sponsored Brands, and Sponsored Display — with a focus on ROAS, ACoS, TACoS, and contribution margin.
• Analyze advertising performance data to refine keyword targeting, bid strategies, budget allocation, and campaign structure.
• Support new product launch advertising strategy, including keyword harvesting, day parting, and competitive conquest campaigns.
• Collaborate with the Marketing team on retail media strategy, aligning advertising investment with organic…