Resident & Community Marketing Coordinator; Licensed Cosmetologist

Position: Resident Experience & Community Marketing Coordinator (Licensed Cosmetologist
## Resident Experience & Community Marketing Coordinator (Licensed Cosmetologist Apply locations:
New Castle Nursing & Rehabtime type:
Part time posted on:
Posted Yesterday job requisition :
JR173742
** New Castle Nursing & Rehab & Twin Oaks Assisted Living New Castle, KY
**** Part-Time | Flexible Daytime Schedule
**** Compensation: $21.00–$26.00 per hour, based on experience and qualifications.
**** Make a Meaningful Difference Every Day
** Are you a licensed cosmetologist who loves building relationships, expressing creativity, and making people smile?

New Castle Nursing & Rehab and Twin Oaks Assisted Living are looking for a compassionate, creative, and motivated professional to join our team in a unique role that combines resident beauty services with marketing, social media, and community engagement.

This is not your typical cosmetology position. You’ll help residents look and feel their best while showcasing the incredible people, stories, and moments that make our communities special.

If you enjoy connecting with others, creating engaging content, and making a lasting impact, we’d love to meet you.
** Position Summary
** The Resident Experience & Marketing Coordinator will provide salon services for residents at both New Castle Nursing & Rehab and Twin Oaks Assisted Living while leading our social media presence, online reputation management, website content, and community engagement efforts.

This role is ideal for someone who enjoys variety, values meaningful relationships, and wants to combine their cosmetology skills with creativity and marketing.
** Responsibilities
* *** Resident Beauty Services*
* · Provide professional haircuts, styling, shampoo/set services, and grooming services for residents
· Maintain salon schedules at both New Castle Nursing & Rehab and Twin Oaks Assisted Living
· Deliver exceptional customer service while creating a welcoming salon experience
· Maintain a clean, organized, and professional salon environment
· Build meaningful relationships with residents and families
** Marketing & Community Engagement*
* · Manage Facebook and social media accounts for both communities
· Create engaging content highlighting resident life, celebrations, activities, employee recognition, and special events
· Capture photos and videos of approved events and activities
· Develop resident spotlight stories and employee recognition features
· Assist with community events, admissions activities, and marketing initiatives
** Online Reputation & Digital Presence*
* · Monitor and respond to Google reviews in a professional and timely manner
· Encourage residents, families, visitors, and employees to share positive experiences online
· Assist with website updates and community news
· Support efforts to improve online visibility through content creation and local SEO strategies
** Qualifications
* *** Required*
* · Current Kentucky Cosmetology License
· Excellent communication and interpersonal skills
· Passion for serving older adults
· Comfortable using smartphones, social media platforms, and basic computer applications
· Self-motivated with strong organizational skills
· Ability to work independently and manage multiple responsibilities
** Preferred*
* · Experience working in senior living, healthcare, or customer service
· Social media management experience
· Photography, Canva, graphic design, or content creation experience
· Marketing or community relations experience
** Why Join Our Team?*
* · Career Growth:
As our communities continue to grow, this position offers the opportunity to expand into a full-time role.
· Supportive leadership team that values creativity, innovation, and new ideas
· Opportunity to combine your cosmetology, marketing, and creative talents in one rewarding career
· Professional growth and…