Design Engineer, Editorial

Description
We're looking for a hybrid Design Engineer who shapes the visual direction of our blog and editorial content — then builds it into production-ready pages.
You'll evolve what Salesforce-brand storytelling looks like on the web:
designing modern, editorial web experiences and bringing them to life using AI-assisted tools and lightweight front‑end techniques.
In doing so, you'll play a central role in transforming our blog into a more dynamic, high-value destination — and in changing how content is created and scaled across the team.
The ideal candidate has strong visual design skills and a builder's instinct. They're excited to use AI to accelerate their own workflow, experiment with new ways of working, and build self‑service tools that empower content creators to do more.

Key Responsibilities

Design

• Lead the visual direction for our blog and editorial content — establishing the look, feel, and editorial intent behind feature stories, series, guides, and playbooks
• Create original illustrations and visual concepts that differentiate Salesforce editorial & web content and bring complex ideas to life
• Design with purpose: typography, hierarchy, interactivity, pacing, and whitespace that builds credibility and keeps readers in long-form content
• Read and interpret long-form editorial content to identify the visual narrative, key concepts, and moments that deserve visual emphasis
• Art direct photography, illustration styles, and image treatments that set the tone for each piece and keep readers engaged through long-form content
• Develop new content formats – scrollytelling, data visualization, interactive narratives – that push the blog toward a premium editorial destination
• Leverage AI tools to generate and iterate on design concepts, create variations of layouts and components, and reduce manual work in repetitive tasks
• Keep the editorial experience coherent with the broader Salesforce brand and web presence – newsroom, campaigns, product pages, etc.
• Translate abstract or technical concepts (like the Agentic Enterprise) into clear, engaging visual narratives that earn trust with skeptical audiences

Build

• Bring designs to life using AI-assisted tools and lightweight front‑end techniques, reducing dependency on engineering for editorial pages
• Rapidly prototype and A/B test ideas using design-to-code workflows (Figma Make, Builder.io, Claude Code)
• Ship production‑ready editorial pages directly from design, closing the gap between concept and live content
• Pull in back‑end engineering when scope exceeds the AI‑assisted limits

Scale

• Create and maintain a living design system of editorial templates and reusable components
• Design self‑service tools that let content teams build high‑quality, on‑brand designs without needing design support on every request
• Serve as the visual steward of the blog and editorial experience, ensuring quality, consistency, and brand alignment across every piece of content regardless of who creates it
• Explore AI‑assisted approaches that auto‑generate layouts and apply design patterns at scale
• Contribute to evolving ways of working that make design‑to‑code builds faster and more iterative
• Identify opportunities where AI can scale design output and speed without sacrificing quality – as well as opportunities where it misses the mark
• Partner with content operations to simplify and embed design tools in the flow of work

Qualifications

• 7 years of experience in digital, web, or product design, with a focus on content or editorial experiences
• Strong portfolio demonstrating work with landing pages, editorial design, and content‑rich experiences
• Familiarity with or interest in:

• AI‑assisted design tools
• Prototyping or interactive design workflows
• Exploring design‑to‑code or lightweight front‑end approaches

* Formal front‑end development experience is not required, but curiosity and willingness to experiment in this space is important.*

• Proficiency in tools such as:

• Figma, Figma Make
• Adobe Creative Suite
• Builder.io
• Claude Code

• Ability to translate complex ideas into clear visual storytelling
• Strong collaboration skills across content, marketing, and engineering teams

Unleash Your Potential
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