Community Outreach & Enrollment Specialist

About Skilled US

At Skilled US, we believe in transforming lives through education and workforce readiness. We operate a full-service, brick-and-mortar adult education campus that blends rigorous instruction, career training, and holistic wraparound support. We are a bold, entrepreneurial, and student-first organization driven by our core values:
Students First, Respect, Determination, Continuous Improvement, and Gratitude. We move fast, set the bar high, and work relentlessly to meet the evolving needs of our learners and the labor market.

The Community Outreach & Enrollment Specialist is a mission-critical, community-facing role responsible for driving enrollment into Skilled US programs through consistent outreach, relationship-building, and pipeline development. This position is highly in-person and requires active engagement in the community, including Phalen Leadership Academies (PLA) schools, Indianapolis neighborhoods through events, direct referrals, partner meetings, and grassroots recruitment. This role exists to ensure Skilled US has a steady and measurable flow of new learners entering our GED, ELL, and workforce training pathways.

The Community Outreach & Enrollment Specialist will be held accountable for generating qualified leads, converting interest into scheduled intakes, and supporting enrollment completion through hands‑on follow-up and barrier navigation. The ideal candidate is outgoing, persistent, highly organized, and deeply aligned to mission. You are comfortable approaching people, building trust quickly, speaking publicly, and representing Skilled US with professionalism and energy.

You understand that outreach is not just marketing, it’s relationship work, consistency, and follow-through that leads to real enrollment.

• Identify, engage, and recruit prospective learners through in-person outreach and community presence
• Drive consistent enrollment pipelines from PLA schools, Indianapolis community partners referrals
• Generate qualified leads weekly and ensure accurate documentation of contact info, interest areas, and next steps
• Convert leads into scheduled intake appointments.
• Collaborate with admissions and program staff to ensure smooth handoff from outreach to intake to enrollment
• Track lead source data to determine which outreach strategies produce the strongest enrollment outcomes

• Represent Skilled US at community events, enrollment fairs, school-based events, workforce partner meetings, and neighborhood outreach initiatives
• Build strong relationships with community leaders, school staff, nonprofit partners, and referral organizations
• Conduct outreach presentations and information sessions about Skilled US programs and enrollment pathways
• Support pop-up enrollment opportunities and “same day intake” events when needed
• Create and maintain a consistent presence in Indianapolis to grow trust and awareness over time
• Identify new outreach opportunities and recommend strategies to expand Skilled US visibility and recruitment reach

• Serve as a primary enrollment driver and connector for PLA schools and related student/family networks
• Build relationships with school counselors, administrators, family liaisons, and student support teams
• Support cross-marketing and referral pathways from PLA schools into Skilled US programming
• Engage parents and families connected to PLA schools as potential adult education participants, especially for ELL and GED
• Support students transitioning into workforce training pathways through referral follow-up and enrollment assistance

• Track all leads, outreach activity, and enrollment progress in Salesforce and other required systems
• Maintain accurate documentation of lead sources, contact attempts, appointment outcomes, and enrollment results
• Submit weekly outreach performance reports, including: leads generated, intakes scheduled, enrollments completed, and conversion rates
• Use data to improve outreach strategy and increase conversion over time
• P…