VP, Cross Initiative Marketing and Strategic Events
Listed on 2026-09-04
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Management
Change Management -
Marketing / Advertising / PR
Position:VP, Cross Initiative Marketing and Strategic Events
Location: Indianapolis, IN
Job :276
# of Openings:0
ORGANIZATION OVERVIEW:
The CEOs of Indiana Corporate Partnership (CICP) , is a non-profit alliance of the CEOs of the region’s major corporations, philanthropic organizations and universities focused on strategic, long-term economic development. Its mission is to transform the economy of Indiana to create a more sustainable prosperity and quality of life for our citizens and future generations.
CICP's work is driven primarily through five branded talent and industry sector initiatives:
Agrinovus Indiana (agriscience innovation), Ascend Indiana (workforce development), Bio Crossroads (life sciences), Conexus Indiana (advanced manufacturing and logistics) and TechPoint (innovation and entrepreneurship). Additionally, AnaltyixIN , a strategic program of CICP, is a driving innovation in AI and advanced analytics through collaborations with academia, industry, and community leaders.
CICP advances its priorities by assembling and leveraging a strong ecosystem, advancing research and thought leadership, driving innovation and supporting workforce development.
JOB OVERVIEW:
The Vice President of Cross-Initiative Marketing & Strategic Events will serve as CICP’s senior leader for setting overall strategic direction for connecting, coordinating, and amplifying the marketing and communications of CICP’s full portfolio of branded initiatives and lines of business. This role exists to make sure the collective impact of CICP’s initiatives is understood, felt, and communicated as more than the sum of its parts — surfacing shared priorities, common threads, and standout initiative work, and translating them into a compelling, coordinated narrative about what CICP and its initiatives are accomplishing for Indiana.
Equally important, the VP will build and steward the cross-initiative operational infrastructure — the shared processes, standards, workflows, and governance frameworks — that enable CICP’s distributed communications and initiative teams to work with greater consistency, efficiency, and collective impact. The VP establishes priorities, decision frameworks, and performance expectations across this area and makes resource and strategic trade-offs within defined authority. The role will also direct strategic event execution, including the Indiana Life Sciences Speaker Series and other high-visibility convenings, and will retain flexibility to support community relations and external partnership efforts as opportunities arise.
This position is ideally suited to a leader with deep experience driving cross-functional strategy, operations, and process coordination — someone who has successfully built and led functional systems across complex, multi-stakeholder organizations, and who has a natural instinct for finding and elevating the most compelling stories within a decentralized set of teams. The ideal candidate knows how to set direction, establish shared operating frameworks, and lead effectively across organizational lines where influence matters as much as authority.
They are also a strong people manager and coach who builds team capability and creates a culture of operational excellence, collaboration, and continuous improvement.
JOB RESPONSIBILITIES:
- Set overall strategic direction for and lead a cross-initiative messaging and impact strategy, establishing shared priorities and measures of success across CICP’s portfolio. Identify the shared threads, standout accomplishments, and highest-value stories across CICP’s diverse lines of business and branded initiatives, and shape them into a coherent, compelling account of collective impact and vision.
- Design and implement cross-initiative processes, templates, and standards — creating the shared operating system through which CICP’s distributed communications professionals plan, coordinate, and elevate initiative work with greater consistency and quality.
- Establish and maintain shared infrastructure — including toolsets, workflows, and content calendars — that reduces duplication, improves cross-initiative coordination, and raises the overall quality…
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