Associate-Sr. Associate-Manager, Media & Influence

Responsibilities

• Implement day‑to‑day media relations and influence activities across traditional and emerging platforms, managing pitches, inbound inquiries, and ongoing reporter relationships.
• Contribute to the enterprise media and influence strategy, taking an audience‑ and data‑first approach to identify key audiences, their consumption habits, and the platforms that will move perception and business outcomes.
• Create modern media strategies for landmarks, product launches, and media events, reflecting an audience‑first approach.
• Map and build the modern media ecosystem—including traditional journalists, independent creators, community moderators, podcasters, newsletter writers, substack and reddit authors, and influencers—and cultivate a deep, current network of relationships across new verticals and platforms, acting as an in‑house media guru.
• Develop and pitch proactive stories that connect Lilly’s pipeline, business performance, and corporate initiatives to patient impact and innovation leadership, supporting senior team members on narrative, targeting, and pitch approach.
• Support planning and execution of product announcements and high‑stakes media events, including drafting media plans and materials, coordinating spokesperson preparation, and managing post‑event follow‑up.
• Help prepare executives and subject matter experts to represent Lilly across media platforms by drafting briefing materials, talking points, Q&A, and supporting strategic placements such as interviews, bylines, podcasts, and speaking opportunities.
• Partner with global communications counterparts across therapeutic areas, business development, investor communications and other external communications functions to ensure elevated storytelling that resonates with the collaborators who shape Lilly’s reputation.
• Track coverage, sentiment, share of voice, and message pull‑through across the full ecosystem, and use data and audience insights to demonstrate media’s impact on perception and business outcomes.

• Bachelor’s degree in Communications, Journalism, Public Relations, Marketing, or a related field.
• 4+ years of experience in communications, media relations, or public relations.
• Qualified applicants must be authorized to work in the United States on a full‑time basis. Lilly will not provide support for or sponsor work authorization or visas for this role.

• Demonstrated experience building and executing media and influence strategies across both traditional outlets and emerging platforms such as podcasts, newsletters, creator networks, and social platforms.
• Previous experience in communications, media relations, or influence at a Fortune 500 company, large pharmaceutical or healthcare organization, or major newsroom.
• Proven ability to build and energize a modern media rolodex—including independent creators, podcasters, newsletter writers, community moderators, and influencers—across new verticals and platforms.
• Proficiency in using audience data, social listening, and media analytics to shape strategy, measure impact, and demonstrate business value.
• Prior work translating complex topics—financial performance, scientific innovation, corporate strategy—into narratives that resonate with varied audiences.
• Experience in product communications within healthcare or medicine preferred, but not required.
• Proven ability— with examples— to proactively storytell outside of milestones and product launches.
• Experience navigating matrixed global organizations, building trust and influence across functional boundaries while maintaining strategic alignment.
• Deep understanding of the pharmaceutical industry and healthcare landscape, with credibility to engage on regulatory, scientific, policy, and patient topics.
• Stays current with communications trends and tools, including AI‑enabled platforms; brings fresh thinking beyond traditional pharmaceutical communications and demonstrates sound judgment in high‑stakes and crisis situations.
• Traits that will help you succeed: proactive, bias for action, test‑and‑learn mentality, curiosity.

• Travel: approximately 15–20% domestic, with occasional international…