Senior Director - Global Communications Intelligence

At Lilly, the work is demanding because patients are waiting. We unite caring with discovery to help make life better for people around the world, knowing that every decision, every detail, and every day matters. Headquartered in Indianapolis, Indiana, our over 50,000 employees around the globe take on complex challenges to discover and deliver life-changing medicines, strengthen how health is understood and managed, and support the communities we serve.

This is hard, urgent, selfless work-but it's work worth doing. If you're driven by purpose and ready to bring your best to work that truly matters for patients, we invite you to join us.

The Senior Director, Global Communications Intelligence leads the measurement, insights, and AI capabilities that turn complex data into the evidence behind Lilly's communications strategy - proving what's working, revealing what resonates, and anticipating what's coming. It's a rare opportunity to turn data into foresight for a purpose-driven company focused on making life better - sharpening every decision and deepening how well Lilly understands the people it serves.

Reporting to the AVP, Global Communications Strategy, Innovation and Operations, this leader builds and develops a team of analysts and partners across Global Communications - measuring what matters across messaging, channels, audience engagement, and reputation, and translating it into recommendations leaders can act on.

Operating at the intersection of creativity and analytics, this leader also owns the function's AI infrastructure and technology stack - putting emerging tools in the team's hands and building a culture that acts on data with confidence.

** Key Objectives/Deliverables*
* - Lead the development and governance of industry-leading measurement strategies, critical metric frameworks, and reporting standards for Global Communications.

- Build and maintain scalable dashboards and data systems to provide actionable intelligence for strategy creation, content development, and performance measurement.

- Build and run Lilly's reputation and trust measurement program-tracking reputation, stakeholder trust, and share of voice across markets, and surfacing the drivers behind emerging trends.

- Lead narrative and content intelligence-analyzing which messages, themes, and storytelling formats drive engagement, comprehension, and behavior change, and translating findings into guidance for content and creative teams.

- Commission and lead primary research-including audience perception studies, stakeholder surveys, and qualitative insights-that complement quantitative measurement and deepen understanding of the audiences Lilly needs to reach.

- Partner closely with the Marketing Social Media Center of Excellence, leveraging always-on listening to surface social insights and reporting that inform strategy, content, and reputation work-and serve as connective tissue to enterprise analytics partners, including Business Insights & Analytics and Market Research.

- Track industry and category intelligence (e.g. share of voice, messaging strategies, and narrative shifts across peer companies) to advise positioning and find opportunities.

- Forecast issues, crises, and emerging trends through advanced signal detection and predictive analytics, translating performance data into actionable recommendations.

- Translate complex data into executive-ready insights, informing strategy, optimizing creative output, and driving understanding of key audiences.

- Lead the rhythm of intelligence reporting to communications leadership and the broader enterprise, including a regular cadence of executive briefs, performance reviews, and reputation updates.

- Lead the data, analytics, and AI infrastructure for Global Communications, evaluating, architecting, and operationalizing the tools, platforms, and governance that capture efficiencies, enhance creative capabilities, and turn complex data into evidence-based decisions.

- Steward privacy, ethics, and responsible AI practices across intelligence work, ensuring data collection, listening, and AI tool use meet Lilly's standards and applicable regulations.

- Lead and develop the…