Brand Marketing Strategy

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• Develop competitive analysis based on understanding of each competitor’s strengths and weaknesses and recommend how insights can be applied to lifelong learning campaigns.
• Support lifelong learning market research process, including defining goals, assisting in questionnaire development, executing the plan, summarizing results, and providing actionable recommendations.
• Act as the bridge between product and customers, with a deep knowledge of our lifelong learning product and its value for customers.
• Coordinate with cross-functional teams to execute lifelong learning marketing campaigns aligned with our vision.
• Conduct regular reviews of product and marketing initiatives with cross-functional teams.
• Collaborate with relevant teams to measure the success of lifelong learning marketing campaigns.

• 1+ years experience in strategy, marketing, or operations, preferably in a startup environment (fresh graduates are welcome).
• Bachelor's degree in marketing, business, economics, or communications.
• Experience in product marketing, brand, or marketing strategy is preferred.
• Excellent verbal and written communication skills.
• Data-driven mindset to identify opportunities and issues.
• Ability to develop messaging and creative content.
• Strategic and execution-oriented mindset.
• Attention to detail and commitment to excellence.
• Proactive, energetic, and goal-oriented.
• Competitive spirit and willingness to learn.
• Ability to work in a fast-paced, high-performance environment.
• Strong follow-up skills and initiative.
• Ability to manage multiple projects and work under tight deadlines.
• Curious and eager to learn independently.

• Seniority level:
  Entry level
• Employment type:
  
  Contract
• Job function:
  Marketing
• Industry: E-learning