Praktikum Brand Design​/Intern Brand Design

Interbrand Brand Design Internship

Cologne, Germany

Interbrand understands what it takes today to build the world's most iconic brands. To support our clients in an ever more complex and fascinating world, we have renewed our commitment to both common global standards and greater empowerment, experimentation, and entrepreneurialism.

Interbrand is its people. We are a global team of highly diverse thinkers, makers, and collaborators. We are proud of our heritage and often regarded as the university of branding. Over the past four decades, we have pioneered iconic work and invented many of the brand building tools that are now commonplace.

In collaboration with many of the world's leading brands, we are pioneering the future of brand building. In a world where people's expectations are moving faster than businesses, we give our clients the confidence to make Iconic Moves that create desire and utility, reshape the competitive landscape, and drive extraordinary results.

The Interbrand Best Global Brands study/rankings are resources to our clients and the industry, providing proprietary data and insight for our role as client partner and commentator. We have published 18 books on brands and are often the reference point for university curriculum and professional associations. Today, through our own Academy, we aim to be the most impactful learning environment in the marketing world.

At Interbrand, we believe every brand deserves to be seen, understood, and loved. We're known for creating iconic transformations that change how people perceive and interact with the world's most recognized brands. As a Design Intern, you'll join our Creative team for 6 months to learn how strategic thinking becomes visual impact. You'll work on real client projects, contribute ideas at every stage, and develop your craft under the mentorship of experienced designers.

You'll also immerse yourself in Interbrand's approach to brand, learning how we use creativity to create iconic moves through our proprietary frameworks.

• Learn Interbrand's IP, service offerings, and methodology to understand how we approach brand transformation through our Three Lenses framework
• Learn and master design tools including Adobe CC, Figma, and emerging software relevant to the project
• Support cross-functional teams in translating insights into visual concepts, brand identities, and real experiences. Specific tasks include:
• Contribute creative ideas and visual thinking to projects at all stages, from research and concepting through final execution
• Sketch, prototype, and visualize ideas to experiment with different directions and refine based on feedback
• Participate in design research, problem-solving, and presentation support for internal teams and clients

You are in your final year of university or freshly graduated. Your creative portfolio demonstrates creative thinking, attention to detail, and range of work. You are proficient in core design programs and enthusiastic to play with new design tools and software. You are aware of and curious about current design trends and digital tools.

You can build rapport to learn from experienced designers and peers. You are comfortable speaking up with ideas and perspectives and not afraid to ask questions. You work well in team environments and actively seek opportunities to contribute and support others.

Curiosity

You are a passionate follower of cultural and creative trends locally and globally. You bring a mentality of asking questions to learn how creativity connects to strategy and business outcomes. You believe in sharing references and trends to foster dialogue.

Commerciality

You can understand the importance of deadlines and client briefs in a client service environment. You take ownership of tasks and follows through, showing initiative and reliability. You recognize that design decisions serve a strategic purpose, not just aesthetic preference.

Communication

You can clearly articulate ideas with strong visual support. You actively listen to feedback and are able to incorporate it into your work. You are comfortable presenting concepts and work in progress to peers in German and English.

For over 50 years, we've been shaping the world's most iconic brands. We solve brand challenges through our Thinking & Making approach, combining Human Truth, Brand Economics, and Experience to help our clients make the moves that unlock growth and define what's next.

We nurture a global community of thinkers and makers with the curiosity and confidence to create iconic work. Here, you'll find transparent career pathways, on-demand learning, honest feedback, real collaboration across borders, and a culture that champions difference and wellbeing.

We don't do ordinary. And we don't expect you to either.