Sales Development Representative

• Inbound & Outbound Lead Generation:
  Execute compelling outreach campaigns to increase awareness of PFT products through cold and warm outreach using current and effective methods of:
  Proactive cold-calling campaigns, Targeted email marketing, Social media outreach, promotions, targeted advertising, Content creation and distribution.
• Lead Generation and
  
  Qualification:
  
  Qualify, and nurture potential leads through the sales funnel for a streamlined transition to our sales teams.
• Market Analysis:
  Stay abreast of industry trends, customer insights, and competitor tactics, adapting strategies accordingly.
• Inter-Company
  
  Collaboration:
  
  Work in tandem with PFT sales, marketing, and product teams to execute campaigns and refine outbound strategies based on feedback and insights gathered during outreach activities.
• Trade Show Engagement:
  Execute trade show-related communications from pre-event outreach to post-event follow-ups.
• CRM Management:
  Log, manage, and update lead and prospect information within the company's CRM system(s) to ensure seamless communication and follow-up.
• Performance Analytics:
  Monitor, analyze, and report on essential KPIs, adjusting campaigns as needed to realize sales and revenue targets.
• Sales Collateral Creation:
  Collaborate with the marketing team to develop compelling outbound sales materials, such as one-pagers, brochures, and pitch decks tailored to the target audience.

• Bachelor's degree a plus
• Experience in SDM or SDR-related sales, marketing, and promotion activities within B2B technology, or ideally industrial automation, or food and beverage sectors.
• Strong understanding of lead generation and qualification processes.
• Analytical mindset with the ability to interpret performance metrics and translate them into actionable strategies.
• Proficiency in CRM campaign management, email marketing software, and analytics platforms.
• Stellar communication, persuasion, and networking skills.
• Demonstrable track record in exceeding outbound sales and performance metrics.
• Results-driven, proactive, and innovative mindset.

Demonstrates expertise in lead generation and qualification processes, utilizing CRM management and performance analytics to drive sales success. Proficient in executing outreach campaigns and collaborating with cross-functional teams to enhance marketing strategies.

• Lead Generation
• CRM Management
• Email Marketing Software
• Performance Analytics
• Outbound Sales

• Lead Qualification
• Market Analysis
• Sales Collateral Creation
• Campaign Management
• Content Creation

• Stellar Communication
• Persuasion Skills
• Networking Skills
• Results-Driven Mindset
• Proactive Approach

• B2B Technology
• Industrial Automation
• Food and Beverage
• Outbound Campaigns
• Trade Show Engagement

• CRM System
• Analytics Platforms
• Email Marketing Tools