StayAPT Suites Columbia-Irmo Harbison - Regional Director of Sales OEM

stayAPT Suites Columbia-Irmo Harbison - Regional Director of Sales OEM Aimbridge Hospitality

Job Type Regular

The Regional Director of Hotel Sales is responsible for planning and managing the overall sales and marketing for a collection of 2-10 full-service, select, enhanced select and/or independent branded hotels both directly as the property Director of Sales and indirectly through an assigned property Director of Sales. This role has the responsibility to achieve optimal occupancy and ADR growth to maximize total revenue while meeting/exceeding hotel profit objectives for the assigned collection of hotels.

This individual will oversee operations of the hotel sales department at their direct hotels, including but not limited to direct sales follow-up sales administration hiring of staff training managing and coaching, as well as support the sales strategy and execution of strategy of the additional hotels they support.

• At least 6 years of progressive hotel sales experience preferred;
• Prior property sales or National Sales experience selling a variety of hotel types and locations.
• Prior experience in sales with multiple hotel brands and brand families.
• Must possess highly developed verbal & written communication skills to frequently negotiate convince sell and influence other managerial personnel hotel guest(s) and/or corporate clients.
• Must have thorough experience with professional selling skills: opening probing supporting closing and the ability to teach others such skills
• Shows strong analytical skills and strategic vision in establishing appropriate sales deployment
• Must be proficient in general computer knowledge, especially Microsoft Office products
• Must be proficient in sales CRM such as Delphi, Envision and/or Ci/TY
• Must be able to work independently and simultaneously manage multiple tasks
• Strong organization and presentation skills
• Demonstrated ability to effectively interact and manage people of diverse socioeconomic cultural disability and ethnic backgrounds while solving complex problems and creating a productive sales team
• Requires advanced knowledge of the principles and practices within the sales/marketing/hospitality profession.
• Must work well in stressful high-pressure situations; maintain composure and objectivity under pressure.
• Must be able to prioritize competing initiatives.
• Must be able to work with and understand financial information and data and basic arithmetic functions
• Must have a valid driver's license in the applicable state.

Coordinate all group transient and catering sales solicitations and bookings to maximize overall revenue.

Recruitment and onboarding of Directors of Sales within assigned portfolio

Coordinate sales automation efforts ensuring a region sales database is developed and managed for various email campaigns and customer solicitation efforts to maximize overall revenue.

Develop recommend implement and manage the division's annual budget and the advertising public relations marketing and sales plans and programs for the hotel to maximize rate occupancy and food & beverage opportunities thus ensuring the hotel meets/exceeds management and owner revenue/profit goals and expectations.

Spearhead marketing activities related to hotels under direct and indirect oversight

Initiate and develop sales trips to key feeder markets / cities with a focus on identifying accounts that can directly benefit revenue performance targets at all hotels located within the cluster. In addition, work directly with property-based Directors of Sales to help with coordination of on property direct sales efforts.

Proactively conduct outside sales calls conduct sales tours and entertain clients.

Understand the content reflected in contracts and how to negotiate terms therein.

Develop and maintain market awareness to ensure ability to predict revenue opportunities and set proactive strategies.

Monitor production of all top accounts and evaluate trends within your market.

Conducts on property visits to hotels within assigned collection to assess strength of sales leadership strategic culture and adherence to Aimbridge Hospitality's established regulations company standards sales standards and sales metrics.

Comply with attainment of individual goals as well as team goals and budgeted metrics.

Train all members of the hotel staff on how to recognize and capitalize on all sales opportunities to increase hotel occupancy and…