Low Voltage High Power Product Manager

Low Voltage High Power Product Manager

Reporting to the VP of Product Management, the Product Manager is accountable for XP Power's Low Voltage High Power (LVHP) product portfolio from concept to end of life. This is a high-profile leadership position that is critical to the success of this high growth, highly profitable product portfolio, both now and in the future. The role holder will be the recognized category champion for this sector of the XP Power business and have responsibility for product strategy, planning and execution throughout the entire product lifecycle process.

The LVHP portfolio consists of all XP designed Low Voltage High Power AC-DC converters with output power greater than 1200 Watts.

Success for this position will be measured through the ability to communicate, collaborate and execute plans with all necessary stakeholders that result in increased sales, margin and profitability of the portfolio.

Key Responsibilities:

• Manage products throughout their life cycles from concept to end-of-life including defining the product and portfolio vision, strategy and roadmap
• Proactively driving the roadmap to support business objectives, communicating and collaborating with customers and internal stakeholders
• Working closely with end customers and internal engineering groups to fully understand requirements
• Partnering with engineering to agree prioritized resource based on roadmap and customer demands
• Responsibility for the LV HP portfolio and individual product profitability
• Actively engaging with all stakeholders to ensure the successful transfer of products from Engineering to Manufacturing
• Collect, manage and maintain traceability of requirements from all stakeholders throughout all product development phases (including product releases)
• Write business cases and justifications for investments and collaborate with internal stakeholders to gain approval
• Write product requirements and market requirements documents
• Research market opportunities (whether product, industry or application) producing documentation that can be used to help define product developments, strategy and Engineering research and development investigations
• Be the recognized expert in the business on your product, the market, relevant technology and the competition. Will gather and prioritize customer requirements and market insights to define the future of the product and to recommend new product lines. Will be the 'voice' of the market for the XP Low Voltage High Power portfolio
• Drive adoption of new and current products to fulfill business objectives
• Run customer trial and testing programs
• Develop core positioning & messaging content, collaborating with product marketing to drive sales teams to the right accounts and applications
• Develop and deliver internal and external training to all relevant stakeholders (including sales teams, technical sales support, applications engineering, quality etc.)
• Perform product demos and roadmap presentations internally and to customers alike, developing relationships with key customers
• In conjunction with Engineering and the wider Product, Strategy and Implementation team, set pricing to meet revenue and profitability goals
• Conduct win/loss analysis to drive decision making
• Understand and proactively manage the in-life product and portfolio performance using Product Life Cycle and Sales Analysis/CRM tools
• Work closely with engineering and other teams to deliver products that meet market needs and are delivered to a consistently high-quality standard
• Creating and communicating product value propositions
• Collaborate with product marketing and commercial enablement teams to create, develop and execute successful marketing strategies
• Maintain product roadmap (Now, Next, Future) and communicate with sales and customers where appropriate
• Understand the competitive offering and how to win against the competition
• Lead the decision-making process for new product developments or variants as well as determining when to obsolete an existing product

Governance

• Accountable and responsible for the compliance to company procedures, safety requirements, quality requirements and programs related to good working practice
• En…