Video & Photo Creative Production Designer

About Us

Headquartered in the United States, TP‑Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi‑Fi devices. The company is committed to delivering innovative products that enhance people’s lives through faster, more reliable connectivity. With a commitment to excellence, TP‑Link serves customers in over 170 countries and continues to grow its global footprint.

Video & Photo Creative Production Lead owns end‑to‑end visual production, elevating the quality, consistency, and effectiveness of video and photo content across the brand. This role brings strong, shoot‑ready creative ideas to life—translating brand direction and product messaging into premium, credible, high‑performing visual storytelling. This is a hands‑on leadership role for a production‑driven creative who can plan and execute efficient shoots, direct and develop a team, and maintain high visual standards without over‑engineered processes.

The ideal candidate balances creative ambition with practical execution, operates with urgency, and consistently delivers polished, authentic content on time and within budget.

• Lead video & photo production, elevate execution quality, and bring strong shootable creative ideas that translate brand direction into high‑performing content.
• Run production end‑to‑end.
• Plan shoots: locations, lighting, gear, talent.
• Execute efficiently (not over‑engineered agency style).
• Deliver consistent quality across shoots.
• Upgrade visual quality immediately.
• Bring a strong point of view on making tech feel premium and credible.
• Create environments that feel real and lived‑in, not staged or artificial.
• Demonstrate expert‑level control of lighting, composition, and overall visual tone.
• Lead and direct the team of 6 video designers.
• Manage and guide the team with clear, actionable feedback.
• Improve storytelling, pacing, and hooks across all outputs.
• Establish and enforce quality standards and best practices.
• Stay hands‑on and execution‑focused; step in to shoot or direct when needed.
• Run lean, efficient productions independently when required.
• Solve problems quickly and drive projects forward without over‑reliance on external vendors.
• Translate high‑level creative briefs, product messaging, and marketing objectives into clear, executable concepts.
• Develop detailed storyboards that define shot structure, pacing, and visual flow.
• Write and refine on‑screen text and/or voiceover scripts that clearly communicate product value.
• Ensure concepts are practical to produce while maintaining strong creative impact.
• Own budget and timelines: take full accountability for delivering high‑quality productions on time and within budget.
• Balance creative ambition with practical execution, avoiding over‑engineered solutions.
• Proactively solve scheduling and resource challenges to prevent delays.
• Operate with a strong sense of urgency and efficiency across all projects.

• Bachelor's Degree required.
• 7+ years of experience in video and photo production, with a strong portfolio demonstrating elevated visual quality, storytelling and production execution.
• Proven ability to run end‑to‑end productions, including shoot planning, on‑set direction and post‑production oversight.
• Expert‑level command of lighting, composition, visual tone and environmental design—especially for making technology feel premium, credible and real.
• Demonstrated experience leading and directing creative teams, providing clear, actionable feedback to improve storytelling, pacing and overall output quality.
• Strong hands‑on production skills, with the ability to step in to shoot, direct or run lean productions independently when needed.
• Experience translating creative briefs and product messaging into executable concepts, storyboards and scripts that balance creativity with feasibility.
• Proven track record managing budgets and timelines, delivering high‑quality work on schedule while avoiding over‑engineered or inefficient solutions.
• Strong problem‑solving skills and the ability to move projects forward quickly with minimal reliance on external vendors.
• Comfor…