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Demo Content Creator

Job in Irvine, Orange County, California, 92713, USA
Listing for: Ninjakitchen
Full Time position
Listed on 2026-08-29
Job specializations:
  • Creative Arts/Media
    Video Production, Digital Marketing
  • IT/Tech
    Video Production, Digital Marketing
Salary/Wage Range or Industry Benchmark: 122700 - 180000 USD Yearly USD 122700.00 180000.00 YEAR
Job Description & How to Apply Below

About Us

Shark Ninjais a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positivelyimpactpeople’s lives in homes around the world.
Powered by two trusted, global brands, Shark and Ninja
, the company has a proven track recordof bringing disruptive innovation to market and developing one consumer product after another has allowed

Shark

Ninjato enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than4,100associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

AI at Shark Ninja

At Shark Ninja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

WHO WE ARE

Shark Ninjamakes Shark and Ninja products. We do not build products just to put more stuff on shelves. We build them to solve real problems for real people, and we engineer for it.

Our vacuums do not blow what you just picked up back into the air. Our air purifiers take on rooms we deliberately make unbreathable. Our knives stay sharp after a thousand cuts. Our blenders, grills, water filters, and espresso machines are pushed beyond the point where other products quit.

The Proof Demo Lab is the room we built to break things on purpose. High speed rigs, water, fire, dust, mess, and the gear to catch all of it at 1000 frames a second. It sits inside abrand newstate of the artSN Studios facility in Irvine. This is your set.

The innovation is real.

The engineering is incredible. We are hiring the person who makes people see it.

PRODUCT IS KING

This is the one thing that is not negotiable. The product is the hero of every piece of content you make here. Not the location, not the talent, not the edit. The product, performing, in a way nobody can argue with.

You start with a real consumer problem. You show our product solving it. You prove the performance on camera so clearly that the claim becomes unnecessary. Show it, do not say it.

The people who thrive in this role think about product first and creative second, and they know those two things are not in conflict. The performance istheidea. Your job is to find the frame that makes that performance impossible to ignore.

THE ROLE

Youown demo content end to end. Ideation, product testing, shooting, editing, and the version that goes live.

You are not waiting on a brief anda lockedscript. You know the product, you know what it does better than anything else on the market, and you design the test that proves it. Then you shoot itand youcut it.

You will have more than 35 product categories to work with, and we add more every quarter. You will never run out of problems to solve or content to shoot.

The bar is simple. A stranger finishes the video thinking I did not know that was possible.

SIX WAYS IN. NONE OF THEM BORING.

These are the demo formats you will live in. They are starting points, not a checklist, and we expect you to invent a seventh.

  • 01 Theunlock. Make something nobody believes came out of a home kitchen, or a home  faster than doing it by hand. Possible in a way it simply was not before.
  • 02 Thehead to head. Put ours next to whatever else is out there and let the footage settle it. Same test, same conditions, one camera. Show why ourswins.
  • 03 Thetorture test. Push it past the point where it should fail. Then keep filming, because the part after it should have failed is the part people rewatch.
  • 04 Themess. Food science, chaos, controlled disaster. If cleaning it up is the second half of the video, you already understand the assignment.
  • 05 Theobject. These things live on a counter and people choose them the way they choose furniture. Colorways, styling, the pure satisfaction of the thing itself.
  • 06 Theeveryday impossible. The chore that used to take an hour, done in a way that looks like a magic trick. Ordinary problem, absurd…
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