Director, Upstream Excellence & Biodesign; Irvine, CA Johnson and Johnson MedTech, Electrophys

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and Med Tech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.

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Marketing

Strategic Marketing

People Leader

Irvine, California, United States of America

Johnson & Johnson Med Tech, Electrophysiology, is recruiting a Director, Upstream Excellence & Biodesign to join our team in Irvine, CA.

Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and Med Tech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow and profoundly impact health for humanity.

Learn more at

Fueled by innovation at the intersection of biology and technology, we’re developing the next generation of smarter, less invasive, more personalized treatments.

Lead upstream global strategic marketing for Electrophysiology (EP) by combining Biodesign leadership with portfolio strategy, cross‑functional execution, and operational excellence. As a senior commercial strategist working at the earliest stages of product development, this role identifies and prioritizes clinical needs across global markets, shapes product requirements and evidence strategies, and drives go/no‑go decisions that guide R&D, regulatory, clinical and commercial activities.

The Director will implement best‑in‑class need‑based innovation (Bio Design) principles to improve how we collect and define market needs and to accelerate development of high‑value EP products and solutions.

• Strategy & Portfolio
  • Develop and execute global business and portfolio strategy for EP products and solutions.
  • Maintain a rolling multi‑year portfolio plan that aligns R&D priorities, clinical evidence needs, and commercial objectives.
  • Provide input to pipeline prioritization and business case development; support business development diligence as required.
• Operational Excellence
  • Own and mature global marketing operations and processes (launch readiness, demand planning, commercial performance tracking, playbooks, governance).
  • Define and maintain key performance indicators, SOPs, and best practices to improve speed-to-market, quality of deliverables, and cross‑regional consistency.
  • Partner with program management, supply chain, and operations to ensure launch and lifecycle activities are executable and sustainable.
• Cross‑functional Leadership & Execution
  • Drive cross‑functional delivery of global product marketing plans (positioning, segmentation, messaging, value propositions, pricing input).
  • Collaborate closely with Global Education, R&D, Regulatory, Clinical Affairs, Program Management, Regional Marketing and Commercial Field Leadership to align and operationalize strategies.
  • Ensure appropriate customer input (voice of customer) is incorporated into strategy and development activities.
• Product Lifecycle & Evidence Strategy
  • Shape lifecycle planning (launch, sustain, line extensions, exit) and clinical/evidence generation strategies to support claims, reimbursement and adoption.
  • Represent GSM on core product development teams and help translate clinical needs into product requirements.
• Market & Competitive Insight
  • Lead market…