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Business Systems Analyst, Marketing Systems

Job in Irvine, Orange County, California, 92713, USA
Listing for: Kia America
Full Time position
Listed on 2026-06-13
Job specializations:
  • IT/Tech
    IT Business Analyst, Data Analyst, Business Systems/ Tech Analyst, Systems Analyst
Salary/Wage Range or Industry Benchmark: 80000 - 100000 USD Yearly USD 80000.00 100000.00 YEAR
Job Description & How to Apply Below

At Kia, we’re creating award-winning products and redefining what value means in the automotive industry. It takes a special group of individuals to do what we do, and we do it together. Our culture is fast-paced, collaborative, and innovative. Our people thrive on thinking differently and challenging the status quo. We are creating something special here, a culture of learning and opportunity, where you can help Kia achieve big things and most importantly, feel passionate and connected to your work every day.

Kia provides team members with competitive benefits including premium paid medical, dental and vision coverage for you and your dependents, 401(k) plan matching of 100% up to 6% of the salary deferral, and paid time off. Kia also offers company lease and purchase programs, company-wide holiday shutdown, paid volunteer hours, and premium lifestyle amenities at our corporate campus in Irvine, California.

Status

Exempt

General Summary

Under the direction of Digital Technology Management, the Business Systems Analyst is responsible for the daily operations of Kia America business-to-business (B2B) enterprise systems, including employee, dealer and consumer-facing systems. The role solves business problems by analyzing requirements, designing computer programs, and recommending system controls and protocols. Working closely with various business units and IT service providers, the analyst devises optimal solutions for short-term and long-term enhancements, bug fixes, and functional requirements to technical specifications.

The position also provides valuable insights for optimizing user experiences, leveraging best enterprise system practices, creating program governance, and guiding stakeholders through program innovation strategy, risk analysis, and systems integration.

Essential Duties and Responsibilities
  • 1st Priority – 30% Support B2B enterprise systems and projects in support of the company’s short-term and long-term business strategy. Work with key business and IT stakeholders in implementing systems solutions and integrating best practices into the technology platform. Ensure overall health of the enterprise system to best support business priorities, internal and external stakeholders, and provide Level 2 systems support.
  • 2nd Priority – 25% Perform business requirements analysis within the context of internal and external-facing systems and content management systems. Assist in developing best practices to improve business processes, system solutions, business intelligence, workflow, and process flow diagrams.
  • 3rd Priority – 25% Define project requirements and support business users throughout the project life cycle, including scope definition, design review, and User Acceptance Testing. Monitor project progress, resolve project issues, publish progress reports, and recommend actions to remediate risks.
  • 4th Priority – 20% Oversee the life cycle of changes to business systems and maintain detailed documentation. Perform ad-hoc data analysis and create reports for business users.
  • Qualifications / Education
    • Bachelor’s degree or equivalent experience required. Experience in Automotive CRM or customer journey process is preferred.
    • Advanced degree and/or certification(s) is preferred in Business Analysis, Project Management, Information Technology or Digital Transformation.
    • Salesforce Marketing Cloud Certification preferred.
    Job Requirements Overall Experience
    • 5 years of Business Systems Analysis experience and at least 2 years of experience in technology such as SQL, Power BI or Tableau.
    Directly Related Experience
    • Minimum 2 years of prior experience in Salesforce Marketing Cloud required.
    • Experience with cloud-based Content Management platforms is desired.
    • Prior experience in supporting and collaborating with the business and external vendors on implementing digital sales and marketing projects.
    • Exposure to Project Life Cycle Management and Systems Development Life Cycle.
    Other Experience
    • Must be proactive, self-motivated, and lead team to multiple concurrent solutions.
    • Other duties as assigned.
    Specialized Skills And Knowledge Required
    • Ability to assess systems support operations and lead process…
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