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VP, Media; Cross-Channel Investment

Job in Irving, Dallas County, Texas, 75084, USA
Listing for: Publicis Groupe ANZ
Full Time position
Listed on 2026-09-20
Job specializations:
  • Business
    Marketing Strategy
Salary/Wage Range or Industry Benchmark: 149000 - 204000 USD Yearly USD 149000.00 204000.00 YEAR
Job Description & How to Apply Below
Position: VP, Media (Cross-Channel Investment)

Company description

Hi there—at Razorfish, we’re leaders in what's next. Since the dawn of the internet, we’ve helped brands move first through every era of transformation, defining what digital means for business and now leading brands into the age of AI. Everyone has a prediction. Razorfish has a track record.

Named a Most Innovative Agency three years running (2024–2026) by Campaign US, our work reflects a proven ability not just to anticipate what’s coming, but to help our clients actively shape the future. No matter the trend or cultural moment, delivering real business impact wouldn’t be possible without our people. We bring together curious, driven, and diverse thinkers who challenge convention, push boundaries, and hold a high bar for creative excellence.

If you’re motivated to work alongside top performers, push the boundaries of what’s possible, and help define where technology, business, and marketing are headed next—this is the place to do it.

Join us at

Overview


* This position is not remote as it will require coming into our future Dallas office 4x/week.

We are seeking a VP, Cross-Channel Investment to serve as the senior investment leader for a large, multi-market client business. This role sits at the center of the investment ecosystem, bringing together channel expertise, audience insights, and business priorities to shape a unified investment strategy.

The VP will drive alignment across teams, guide critical investment decisions, and elevate the quality of investment thinking across the business. Success requires a leader who can turn complexity into clarity and translate strategy into measurable results.

Responsibilities
  • Investment Strategy & Leadership: Lead integrated investment strategy across U.S. and international markets, aligning channel recommendations to a unified business and media investment approach.
  • Cross-Channel Integration: Serve as the senior cross-channel investment leader, connecting planning, activation, optimization, and measurement into a cohesive portfolio strategy.
  • Investment Stewardship & Decision-Making: Guide cross-channel investment decisions, evaluating tradeoffs related to budgets, audiences, market priorities, performance, and emerging opportunities.
  • Channel Team Partnership: Partner with channel specialists to strengthen the overall investment strategy while preserving channel ownership and subject-matter expertise.
  • Client Leadership & Communication: Act as the primary investment advisor to clients, translating complexity into clear, actionable recommendations and decision-oriented narratives.
  • Governance & Quality Assurance: Establish standards for investment quality, budget stewardship, audience alignment, and cross-market consistency, ensuring strategic rigor and executional readiness across all work streams.
  • Issue Resolution &

    Risk Management:

    Lead
    resolution of cross-channel and cross-market challenges, mitigating risks and driving alignment across teams and stakeholders.
  • Team Leadership & Capability Development: Foster a culture of strategic thinking, collaboration, and continuous improvement through influence, coaching, and shared accountability.
  • Innovation & Marketplace Expertise: Champion testing, learning agendas, and emerging media opportunities by translating marketplace trends into actionable investment strategies and future growth opportunities.
Qualifications
  • 12+ years of progressive agency-side media investment experience across digital and traditional channels.
  • 5+ years of senior team leadership experience, including guiding experienced specialists through influence and establishing accountability across matrixed teams.
  • Experience working across U.S. and international media plans, with the ability to balance enterprise consistency and…
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