Senior Digital Project Manager

Overview

Career Area:
Technology, Digital and Data

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live.

Together, we are building a better world, so we can all enjoy living in it.

About Cat Digital is the digital and technology arm of Caterpillar Inc., leveraging the latest technologies to build industry leading digital solutions for our customers and dealers. With over 1.5 million connected assets worldwide, our teams use data, technology, advanced analytics, telematics, and AI capabilities to help our customers build a better, more sustainable world.

Oversees project management, planning, and organization to enable the implementation of multiple and complex eCommerce and digital marketing initiatives, including platform enhancements, campaign execution, and marketing technology integrations by leveraging enterprise project management, roadmap, workflow and AI-assisted productivity tools (e.g. Azure Dev Ops, Aha!, MS Project, Adobe Workfront, Copilot).

• Managing the day-to-day activities of eCommerce and digital marketing projects, including overseeing project scope, responsibilities, timelines, and dependencies.
• Developing contingency and mitigation plans for campaign, platform, data, or vendor‑related risks.
• Directing and motivating cross‑functional teams (marketing, product, engineering, vendors, and agencies).
• Evaluating and managing deliverables to ensure business, brand, and performance expectations are achievable, defined, and met.
• Monitoring project outcomes for significant deviations in schedule, or performance KPIs, ensuring adherence to quality standards and processes.
• Leading stakeholder communication and expectation management across marketing, product, engineering, data, and business leadership.

Planning:
Tactical and Strategic

Knowledge of effective digital portfolio, roadmap and program planning techniques and the ability to contribute to operational (short term), tactical (1–2 years), and strategic (3–5 years) planning in support of overall eCommerce and digital marketing objectives.

Level: Extensive Experience

• Develops, refines, and communicates tactical plans for assigned eCommerce and digital marketing initiatives.
• Provides the appropriate level of detail to support channel, platform, and growth strategy planning.
• Demonstrates the value of aligning campaign‑level execution with broader digital and business strategy.
• Ensures attention to dependencies across marketing, product, engineering, data, business and vendor deliverables.
• Plans for allocation of resources in line with business goals, marketing priorities, and technology constraints.
• Ensures planning processes are integrated with the overall business roadmap.

Knowledge of project management practices; ability to plan, organize, monitor, and control eCommerce and digital marketing initiatives using organizational strategies, modern delivery frameworks, and workflow and project management tools.

Level: Extensive Experience

• Oversees end‑to‑end delivery to ensure initiatives launch on time and meet expectations.
• Reports dependencies, conflicts, and milestone status to project leadership and stakeholders.
• Supports and enables team adoption of project management and collaboration tools.
• Ensures project issues, blockers, risks, and decisions are documented and escalated appropriately.
• Develops templates and frameworks for planning and communication governance (planned and ad-hoc) with internal teams, agencies, and external partners.
• Revises work plans to ensure intermediate milestones are achievable.
• Facilitates regular status and working sessions with project teams.
• Tracks and reports overall project progress and delivery health, using schedules, roadmaps, scorecards, and dashboards.

Knowledge of…