Senior Director - Digital Marketing

At Caris, we understand that cancer is an ugly word—a word no one wants to hear, but one that connects us all. That’s why we’re not just transforming cancer care—we’re changing lives. We introduced precision medicine to the world and built an industry around the idea that every patient deserves answers as unique as their DNA. Backed by cutting-edge molecular science and AI, we ask ourselves every day: “What would I do if this patient were my mom?”

That question drives everything we do. But our mission doesn’t stop with cancer. We're pushing the frontiers of medicine and leading a revolution in healthcare—driven by innovation, compassion, and purpose. Join us in our mission to improve the human condition across multiple diseases. If you're passionate about meaningful work and want to be part of something bigger than yourself, Caris is where your impact begins.

The Senior Director - Digital Marketing is responsible for defining and executing Caris Life Sciences’ digital marketing strategy across the organization’s full portfolio of molecular science and precision oncology products and services. This role owns the digital ecosystem—including corporate and product websites, physician- and patient-facing portals, the marketing technology (Mar Tech) stack, the customer relationship management (CRM) platform, digital campaigns, social and digital media, and marketing analytics—ensuring every digital touchpoint reflects Caris’ position as a leader in precision medicine.

This leader manages a cross-functional team spanning web and digital production, marketing operations, CRM and database marketing, and digital creative. The Senior Director partners closely with Product Management, Medical Affairs, Sales, Information Technology, Corporate Communications, and other Marketing leaders to translate complex molecular science into clear, compelling, and compliant digital experiences for oncologists, biopharma partners, payors, and patients. The ideal candidate combines deep digital marketing expertise with fluency in the precision medicine and oncology landscape and can move seamlessly among strategy, hands-on execution, and cross-functional leadership.

Own the strategy, roadmap, and performance of all Caris digital properties, including the corporate website, product and solution pages, and physician- and patient-facing portals. Ensure digital content and site architecture accurately reflect the current product portfolio, scientific positioning, and regulatory and compliance requirements specific to diagnostics and precision oncology. Partner with user experience, design, information technology, and web development resources to continuously improve site performance, accessibility, search engine optimization, and conversion across physician, biopharma, and patient audiences.

Serve as the primary digital marketing partner for new product launches, product enhancements, and platform updates, ensuring digital assets, landing pages, and campaigns are ready in advance of go-to-market timelines. Translate technical and scientific product information into digital content that resonates with distinct audiences, including ordering physicians, pathologists, biopharma partners, and patients. Collaborate with Product Management and Medical and Scientific Affairs to ensure digital messaging remains aligned with the latest clinical evidence and test menu changes.

Lead the marketing CRM platform strategy, including segmentation, lead scoring, marketing automation, and integration with sales and customer engagement systems. Manage marketing operations functions, including campaign workflows, digital asset management, data hygiene, and reporting infrastructure that support the…