Social Media Manager

Responsibilities

• Develop and execute tailored social media strategies for each talent/show and for the company as a whole across all major platforms.
• Coordinate with internal teams to create, schedule, and publish daily content (posts, Stories, Reels, Shorts, etc.), ensuring each piece aligns with brand guidelines and platform best practices.
• Work closely with hosts and show teams to amplify their personal brands and ensure authentic representation across channels.
• Community Engagement:
  Monitor audience interactions, respond appropriately, and foster a vibrant, positive community.
• Track key performance indicators, generate regular reports, analyze trends, and make data-driven recommendations for optimizations.
• Stay on top of platform updates, algorithm changes, and emerging digital trends to keep strategies fresh and innovative.
• Support marketing and subscription growth initiatives with social media campaigns, launches, and promotional pushes.
• Manage sensitive communications quickly and effectively to protect talent and brand reputation when necessary.

• Bachelor's degree in Marketing, Communications, or related field.
• 3–5+ years of professional social media management experience, preferably in a subscriber‑based media setting.
• At least 2 years of experience managing a cohesive social team.
• Understanding of emotional storytelling, hooks, and what makes content go viral.
• Exceptional understanding of social media platform algorithms (Instagram, Tik Tok, You Tube, Facebook, X, and Threads, with an eye toward new/emerging platforms).
• Highly organized, detail‑oriented, and able to manage multiple content calendars and priorities simultaneously.
• The ability to edit video and graphics for consumable social media.