Revenue Marketing Senior Specialist

Revenue Marketing Senior Specialist

Our Corporate Global Marketing team strategizes and develops marketing programs to help prospective customers understand how Gartner’s expert guidance and tools enable smarter decisions and stronger performance on an organization’s mission critical priorities. The team accelerates sales activity by attracting, engaging, and converting prospects through the delivery of compelling Gartner insights and experiences across the buyer journey.

• A B2B Marketing Manager focused on the Midsized Enterprise region of the Global Technology Sales (GTS) Marketing team.
• Background in campaign management, channel strategies, and sales enablement to drive lead acquisition and pipeline progression for new business and account expansion.
• Passion for customer‑centric marketing and the ability to partner closely with sales to develop programs that resonate with target audiences.

• Support the regional Marketing Senior Director and team in executing integrated marketing strategies and campaigns to drive firm revenue growth.
• Assist in coordinating and implementing multi‑channel marketing campaigns and content marketing programs aimed at generating leads and supporting sales efforts.
• Work with centralized centers of excellence to ensure smooth execution of assigned marketing activities.
• Gather and organize input from product, research, and sales teams to inform campaign messaging and tactics; collaborate with other marketing team members to develop and distribute campaign content.
• Draft clear, concise marketing messages and content, ensuring consistency across channels and formats.
• Share marketing ideas and support integrated activities across business lines and regions.
• Track and report on marketing performance using established metrics and analytics; share findings and suggest improvements to enhance campaign impact.
• Support demand generation activities by communicating key messages and campaign details to the sales organization.
• Build strong working relationships with sales teams and regional leaders.
• Monitor KPIs and campaign metrics and assist in evaluating campaign effectiveness to inform future tactics.

• Bachelor’s degree in marketing, business, or a related field.
• 3‑5 years of relevant marketing experience, preferably in a B2B or large/global company environment.
• Hands‑on experience supporting and executing integrated marketing or demand generation programs; experience engaging executive‑level audiences is a plus.
• High attention to detail and strong problem‑solving skills with consistent follow‑through.
• Advanced organizational and communication skills; ability to manage multiple projects and collaborate with stakeholders.
• Ability to adapt and work effectively in a fast‑paced, dynamic, and collaborative environment.
• Proficient with CRM (Salesforce), email management systems, data analytics platforms (Power BI, Google Analytics), and AI tools (Chat‑GPT, Notebook LM, Copilot).
• Intermediate to advanced Excel skills (formulas, pivot tables) and strong PowerPoint capabilities.
• Excellent English written and verbal communication skills.
• Strong analytical skills and a data‑driven mindset; ability to interpret and present marketing data.

Base salary range: $64,000 – $87,000 USD. Additional compensation may include an annual bonus plan or a role‑based, uncapped sales incentive plan. Benefits include generous PTO, 401(k) match up to $7,200 per year, opportunity to purchase company stock at a discount, and more.

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