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Strategic Brand Manager for Growth & Innovation (CPG

Job in Irving, Dallas County, Texas, 75084, USA
Listing for: Bimbo Bakeries USA
Full Time position
Listed on 2026-07-30
Job specializations:
  • Marketing / Advertising / PR
    Marketing Strategy, Marketing Management, Digital Marketing, Brand Ambassadors & Brand Management
Salary/Wage Range or Industry Benchmark: 102000 - 142800 USD Yearly USD 102000.00 142800.00 YEAR
Job Description & How to Apply Below
Position: Strategic Brand Manager for Growth & Innovation (CPG)

Bimbo Bakeries USA in Irving, TX is seeking an experienced Brand Manager to drive growth for a major category. You will lead brand strategy, consumer insights, and marketing campaigns across advertising, PR, digital, and promotions, partnering with cross-functional teams to bring ideas to life.

The role requires 4–5+ years in CPG marketing, strong analytics, excellent communication, and a willingness to travel 10–15%.

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