Amazon​/Marketplace PPC & Media Manager

Bioworld is seeking an experienced Amazon/Marketplace PPC & Media Manager to lead, strategize, and optimize our pay-per-click advertising efforts across Amazon and other marketplaces. This role requires a data-driven professional with a strong background in e-commerce, digital advertising, and Amazon Seller Central. The ideal candidate is analytical, innovative, and eager to drive growth in Bioworld’s marketplace segment through cutting-edge marketing strategies.

• Develop and execute high-level PPC strategies for Amazon and other marketplaces to maximize ROAS and revenue growth.
• Manage, optimize, and scale ad campaigns
  , including Sponsored Products, Sponsored Brands, Sponsored Display, and DSP.
• Monitor campaign performance, budgets, and bids to ensure efficiency, profitability, and alignment with business goals.
• Perform keyword research, competitive analysis, and bid adjustments to enhance campaign effectiveness.
• Leverage data analytics and A/B testing to refine ad creatives, landing pages, and audience targeting.
• Oversee the Amazon Brand Store and ensure optimal product visibility through advertising and content strategies.
• Track and analyze key performance metrics
  , providing detailed reporting with actionable insights to management.
• Stay ahead of emerging Amazon trends and algorithm changes
  , implementing best practices to maintain a competitive edge.
• Collaborate with cross-functional teams to align advertising efforts with broader marketing and sales strategies.
• Mentor and train junior team members
  , fostering a high-performance PPC marketing team.

• 3-5+ years of experience in Amazon PPC advertising and digital media management.
• Proven expertise in Amazon Seller Central and Amazon Advertising (AMC, DSP, etc.).
• Strong analytical skills with the ability to interpret complex data and translate it into actionable strategies.
• Experience managing large-scale advertising budgets with a focus on efficiency and profitability.
• Proficiency in Excel, Google Analytics, and PPC analytics tools
  .
• Knowledge of marketplace trends, consumer behavior, and Amazon ranking algorithms.
• Strong communication, leadership, and project management skills.
• Ability to work in a fast-paced, deadline-driven environment while managing multiple campaigns.
• Experience in e-commerce and familiarity with lifestyle brands and pop culture trends is a plus.

If you’re a results-driven Amazon PPC expert looking for an exciting opportunity to scale a leading brand’s marketplace presence, we’d love to hear from you!