Regional Sales Manager; RSM

About Tra Xtion

At Tra Xtion, we are building a team driven by innovation, accountability, and measurable results. Our culture values collaboration, respect, and continuous improvement, empowering employees to take ownership of their work and contribute to meaningful outcomes.

At Tra Xtion, we are building a team driven by innovation, accountability, and measurable results. Our culture values collaboration, respect, and continuous improvement, empowering employees to take ownership of their work and contribute to meaningful outcomes. We believe great ideas come from diverse perspectives and strong teamwork. Across every level of the organization, we encourage creative problem solving and a mindset focused on growth and improvement.

Tra Xtion fosters an environment where employees can develop professionally, challenge themselves, and make a real impact on the future of automotive technology. Join us as we continue to grow, innovate, and drive the industry forward.

The Regional Sales Manager (RSM) leads revenue growth within an assigned regional pod by acquiring new business and expanding existing accounts. This role focuses on new location acquisition, territory expansion, and revenue-driving upgrades across Tra Xtion’s full product suite. The RSM owns regional revenue targets and works closely with the DSS and CSM to drive total pod performance.

• Drive new logo acquisition within assigned regional territory
• Expand footprint into new franchise dealerships, focus on MSA locations
• Manage a larger, consolidated regional territory
• Achieve and exceed assigned revenue quotas
• Identify and close upgrade opportunities that increase account revenue

• Conduct web and onsite product demonstrations
• Prospect via outbound efforts and followup on qualified leads
• Manage pipeline and forecast within CRM
• Negotiate and close contracts within company guidelines
• Attend trade shows and regional sales events as needed

• Coordinate with DSS on lead flow, demosetting, and rural/nonMSA opportunities
• Partner with CSM on upsell opportunities and renewals
• Participate in regional strategy meetings to evaluate growth opportunities
• Ensure seamless transition from sale to onboarding and success

• Develop proven success in SaaS or technology based sales
• Strong closing and territory management skills
• CRM proficiency (Hub Spot preferred)
• Ability to manage a large geographic region independently
• Strong negotiation and communication skills

• 2 to 5 years of sales territory experience with variable component
• Automotive dealership industry experience
• Existing relationships with dealership decision makers

• Competitive pay, performance incentives, and growth opportunities
• A comprehensive benefits package for your health, finances, and worklife balance
• Supportive team culture with regular recognition and development
• Paid time off, holidays, and flexible scheduling options (where applicable)
• Access to tools, resources, and programs that support your success—personally and professionally
• An inclusive workplace where your voice and perspective matter