Market Manager Emerging Brands - Dallas

** Meaningful Work From Day
** Step into a dynamic role as the Market Manager Emerging Brands for Dallas with Brown-Forman! Be at the forefront of driving brand success through innovative strategies, impactful relationships, and seamless execution, directly influencing the growth and visibility of our emerging brands in the vibrant Dallas market.  
** What You Can Expect
**** Trade Development**
* ** Build Connections:
** Develop rapport and personally call on targeted on-premise & off-premise accounts.
* ** Target & Engage:
** Maintain and actively work the targeted account list.
* ** Sell with Passion:** “Hand Sell” assigned a portfolio of brands to targeted gatekeepers (retailers, bar owners/managers, and bartenders).
* ** Educate & Inspire:
** Conduct wait staff training and coordinate brand education seminars in target accounts to create advocacy for Brown-Forman brands.
* ** Boost Visibility:
** Secure Brown-Forman priority brand visibility, menus, and features in targeted accounts.
* ** Turn Data into Action:
** Analyze data, including depletion reports, and convert insights into actions.
** Market Planning & Evaluation**
* ** Leadership:
** Lead development and oversee execution for Emerging Brand platforms in On and Off Premise and serve as the local “thought leader” for Brown-Forman Emerging Brands initiatives in the Dallas market.
* ** Strategize:
** Develop market plans for target accounts in collaboration with Emerging Brands Senior Regional Manager, State Manager, Operations Manager, and Field Marketing Managers.
* ** Set & Track Goals:
** Work with distributor channel manager to set goals and track distributor sales teams.
* ** Performance:
** Monitor assigned Brown-Forman portfolio brand performance with the expectation of exceeding market segment trends. Review local market performance monthly and make recommendations on how to improve performance.
* ** Collaborate:
** Participate in ongoing planning meetings with internal and external stakeholders as required.
* ** Manage Budgets:
** Manage budget responsibilities to drive financial success.
** Training & Coaching**
* *
* Coaching:

** Serve as a field coach for agency partners with Emerging Brand Responsibility.
* ** Training & Coordination:
** Train distributor craft, off-premise, and on-premise teams on assigned Brown-Forman brands and their competitive set, and serve as Brown-Forman commercial team segment expert to coordinate training activities across the local Brown-Forman team.
* ** Collaborate:
** Conduct formal work-withs in the market with distributor sales teams a minimum of 5 days per month, in addition to independent market time.
* ** Continuous Improvement:
** Complete ride-with contact reports, work with distributor Division Manager, and copy Regional Sales Manager and State Manager on continuous improvement.
** What You Bring to the Table**
* ** Minimum of 3 years of experience
** in the beverage alcohol industry with a proven track record of meeting key metrics through an entrepreneurial mindset and innovative problem-solving.
* Demonstrated ability to build and maintain effective relationships with key stakeholders while fostering collaboration across channels, functions, and geographies to drive better results.
* Ensures clear and consistent communication with relevant parties, prioritizing Brown-Forman’s overall business objectives over individual territory or team goals, and fostering a culture of transparency within the team.
* Strong coaching and sales training skills, with a consistent presence in the market to engage with key accounts and customers.
* Proficient in commercial business operations software, including Google Suite, Microsoft Office, and other tools for budgeting and planning.
* Flexible and adaptable, with the ability…